# 30 North Group

30 North Group is a Multi Family Office based in Pittsburgh, United States.

## Overview

- **Organization type:** Multi Family Office
- **Headquarters:** Pittsburgh, United States
- **Region:** North America
- **Address:** Pittsburgh, PA, United States
- **Assets under management:** Undisclosed
- **Website:** 30north.com
- **LinkedIn:** https://www.linkedin.com/company/30-north-group

## Regulatory record

- **Reports private funds:** No

## About

30 North Group is a family office based in Seattle, US, founded in 2022. It focuses on the region defined by its latitude, approximately 30 degrees north of the equator, encompassing diverse cultural, economic, and environmental characteristics. This region includes parts of North America, Europe, and Asia.

## Sectors

- Private Equity
- Real Estate
- Venture Capital
- Credit

## Offices

- Seattle, WA, United States

## People

- Mark L. Haar — Managing Partner

## Questions

### Who runs investment decisions at 30 North Group?

Mark L. Haar is the managing partner and leads investment decisions. He previously chaired the board of UPMC. Investment decisions are made by Haar and a small team of professionals, with deals sourced through the firm's family network.

### Is 30 North Group structured as a single family office or multi-family office?

30 North Group operates as a multi-family office, serving a network of families rather than one single family. This structure allows it to pool capital for direct deals and co-investments across multiple families.

### What investment strategies does 30 North Group pursue?

The firm targets control and co-control investments across four asset classes: private equity, real estate, venture capital, and credit. This quad-sector approach is akin to a mid-market private equity firm but deployed with permanent family capital.

### Does 30 North Group participate in fund commitments or only direct deals?

30 North Group primarily focuses on direct investments and co-investments alongside its family network, rather than committing to external fund vehicles. This direct-deal posture is a hallmark of its multi-family office model.

### Where does the underlying wealth at 30 North Group come from?

The wealth originates from a private network of high-net-worth families aggregated by managing partner Mark Haar over his career, including relationships from his board work at UPMC. Specific family names are not publicly disclosed.

### How does 30 North Group source deal flow?

Deal flow is sourced through the firm's proprietary network of families and relationships, including connections from the Pittsburgh and Seattle business communities. The firm structures deals internally and presents them to its family clients.

### What is 30 North Group's known posture on co-investments alongside external GPs?

The firm actively co-invests alongside other family offices and institutional investors within its network. These co-investments are a core part of its strategy, allowing families to access deal terms reminiscent of institutional direct investment.

## Related profiles

- [Sorrento Therapeutics](https://altss.com/profile/sorrento-therapeutics)
- [Corvus Insurance Holdings](https://altss.com/profile/corvus-insurance-holdings)

---

Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/30-north-group

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology