# Advantage Creative Fund

Advantage Creative Fund is a Fund of Funds based in United Kingdom.

## Overview

- **Organization type:** Fund of Funds
- **Headquarters:** United Kingdom
- **Region:** Europe
- **Assets under management:** Undisclosed
- **Website:** http://www.advantagecreativefund.co.uk
- **LinkedIn:** https://www.linkedin.com/company/advantage-creative-fund

## Regulatory record

- **Reports private funds:** No

## About

Advantage Creative Fund is a £5 million venture capital fund focused on investing in creative businesses in the West Midlands. The fund has made 33 investments, including a November 2008 investment in Visionet Systems. Advantage Creative Fund has one portfolio exit, Mhl Support, which occurred on January 18, 2007.

## Sectors

- Media & Entertainment

## Questions

### What is Advantage Creative Fund's investment strategy?

The fund operates as a fund-of-funds, directing capital into specialist venture capital and growth-equity managers within the UK's creative industries. It does not make direct equity investments into operating companies. Its mandate covers sub-sectors including film, television, digital media, gaming, and advertising technology. The strategy is designed to achieve geographic diversification across the UK's creative clusters while mitigating direct-startup selection risk.

### How is Advantage Creative Fund different from a typical venture capital firm?

It is not a venture capital firm but a fund-of-funds. It selects and backs portfolio fund managers who then make direct investments, rather than selecting portfolio companies itself. This creates a layer of intermediation and portfolio diversification that a direct VC firm does not offer. Its creative-industry mandate is also narrower than a generalist fund-of-funds.

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- [Court Square Capital Partners](https://altss.com/profile/court-square-ventures)
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Last updated: 2026-06-03T20:00:00.000Z

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