Insurance

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American Equity Investment Group

American Equity Investment Group began in Des Moines, Iowa, in 1995 under founder David Noble. It distributes fixed and indexed annuities via three insurance...

American Equity Investment Group logo

American Equity Investment Group

American Equity Investment Group began in Des Moines, Iowa, in 1995 under founder David Noble. It distributes fixed and indexed annuities via three insurance carriers. The firm allocates insurance reserves into mortgage loans and direct real estate. Confirmed holdings include Residential Investment Trust III, BH JV Multifamily Investors, Stonecastle Apartments Holdings, and M-LPI Resort Holdings. Värde Partners maintains a strategic partnership for alternative assets. Operations remain concentrated in the United States. Brookfield Reinsurance completed the acquisition of American Equity Investment Life Holding Company in May 2024. The firm reports through NAIC filings and maintains membership in the American Council of Life Insurers and the Insured Retirement Institute. It also operates the American Equity Investment Life Insurance Company Charitable Foundation. Regulatory oversight by state insurance departments and NAIC reporting requirements shape governance and capital allocation more than typical asset-manager mandates.

General information

Firm type

Insurance

Year founded

1995

AUM

Undisclosed

Location

Region

North America

Country

United States

City

West Des Moines

Corporate office

West Des Moines, IA, United States

Principals

David Noble

Founder and former Chairman/CEO

Anant Bhalla

Former CEO and President

Sector focus

Insurance

Frequently asked questions

Who runs investment decisions at American Equity Investment Group?

Investment activity follows insurance-reserve guidelines under regulatory supervision. Anant Bhalla served as CEO and President prior to the Brookfield acquisition.

Does American Equity Investment Group participate in fund commitments or only direct deals?

The firm holds direct real estate assets and mortgage loans. It maintains a strategic partnership with Värde Partners for alternative assets.

Where does the underlying business originate?

The firm originates from annuity insurance sales through American Equity Life, American Equity Investment Life Insurance Company of New York, and Eagle Life.

What investment stages does American Equity Investment Group typically target?

Capital deployment focuses on income-producing real estate and mortgage loans that match long-duration insurance liabilities.

How is American Equity Investment Group related to Brookfield Reinsurance?

Brookfield Reinsurance acquired American Equity Investment Life Holding Company in May 2024.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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