# Anna Partners

Anna Partners is an Asset Manager based in Tel Aviv, Israel.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Tel Aviv, Israel
- **Region:** Middle East
- **Address:** Tel Aviv, Israel
- **Assets under management:** Undisclosed
- **LinkedIn:** https://www.linkedin.com/company/anna-partners

## Regulatory record

- **Reports private funds:** No

## About

Building a value creation based relationships for disrupting the Travel-tech world | Anna Partners is a leading travel technology-focused boutique investment house founded in January 2019 by ISSTA Group (Traded in Tel Aviv stock exchange) & Gulliver Group (Leading travel online group) & Arie Guez. Anna is a $25m fund which focuses on talented entrepreneurs eager to change the tourism sector.

## Sectors

- Enterprise Software
- AI/ML

## People

- Arie Guez — Founder / CEO
- Nevo Gal — Co-Founder
- Arad Marom — Co-Founder
- Yoav Earon — VP Portfolio Growth

## Questions

### Which sectors does Anna Partners actively target?

Disclosed activity and team background point to a focus on enterprise software and applied artificial intelligence. The firm's participation in Wenrix and its stated engagement with the Israeli Innovation Authority align with a broader Israeli tech mandate, but the portfolio is not diversified across hard sciences or deep-tech hardware sectors.

### Where does the firm's operating expertise come from?

Founder Arie Guez was previously CEO of ISSTA Group, a publicly traded Israeli tourism and travel services company, providing him with direct operating experience at scale. Arad Marom founded Gulliver Group, adding a layer of commercial relationship-building expertise. This operator-led composition informs the firm's active post-investment posture through its VP Portfolio Growth, Yoav Earon.

## Related profiles

- [Ankaa Ventures](https://altss.com/profile/ankaa-ventures)
- [Anoakia Partners](https://altss.com/profile/anoakia-partners)

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Last updated: 2026-06-03T20:00:00.000Z

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