Endowment / Foundation

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Anverse

Anverse Inc. was established in 2001 in Cartersville, GA by Jonathan Oscher, founder of Prestige Communications. The foundation is now chaired by his daughter,...

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Anverse

Anverse Inc. was established in 2001 in Cartersville, GA by Jonathan Oscher, founder of Prestige Communications. The foundation is now chaired by his daughter, Lorraine O. McClain, with day-to-day operations led by Executive Director Marty Sonenshine. Its primary grant-making focuses on education, human services, and voluntarism, concentrated in Georgia, Virginia, and North Carolina. The family's wealth is intertwined with media holdings, forming a structure where grant-making and active business operations coexist. The foundation's investment posture spans buyout, venture, distressed debt, mezzanine, natural resources, timber, secondaries, and co-investment multi-manager strategies, showing an unusually broad mandate for a private foundation of its scale. Its defining direct investment is the ownership and operation of WBHF AM 1450 in Cartersville, an active local radio business embedded within the philanthropic entity. Commercial real estate holdings include The Grand Theatre, the Booth Western Art Museum Downtown Gallery, and multiple properties on Wall Street and Leake Street in Cartersville, as well as the Carroll County Nonprofit Center in Maryland. This hybrid approach — mixing an operating media company with commercial real estate under a grant-making foundation — is rare for an entity of this size (per Altss estimate). Anverse operates with a lean team; leadership includes Chair Lorraine O. McClain, who also serves on the board of Gray Media Inc. and co-founded Reicon Capital. Son-in-law Reid Funston, a Managing Partner at Reicon Wealth Advisors, extends the family's investment reach into registered advisory services. The foundation participates in Georgia Grantmakers Alliance, and family board service extends to Sewanee: The University of the South, the High Museum of Art, and Pace Academy. In 2024, WBHF AM 1450 continued its local broadcast operations in Cartersville, maintaining Anverse's direct connection to a regulated operating business. Anverse's key structural differentiator is this very union of an operating company and a foundation. Holding an FCC-licensed radio station inside a private foundation creates idiosyncratic governance and valuation requirements, setting it apart from family offices that hold passive investment portfolios or purely grant-funded foundations.

General information

Firm type

Endowment / Foundation

Year founded

2001

AUM

$120-125 million (Altss estimate)

Location

Region

North America

Country

United States

City

Cartersville

Corporate office

Cartersville, GA, United States

Principals

Lorraine O. McClain

Chair

Jonathan J. Oscher

Founder

Marty Sonenshine

Executive Director

Sector focus

EducationHuman ServicesMedia & EntertainmentReal EstatePhilanthropy, Voluntarism & Grantmaking

Frequently asked questions

Who runs investment decisions at Anverse?

Investment oversight flows through the foundation's chair, Lorraine O. McClain. Day-to-day management is led by Executive Director Marty Sonenshine. Family member Reid Funston, managing partner at Reicon Wealth Advisors, also sits within the family's broader financial ecosystem, likely advising on allocation strategy alongside the foundation's internal leadership.

Is Anverse structured as a foundation or an operating business?

It is structured as a private foundation but directly owns and operates WBHF AM 1450, a radio station in Cartersville, GA. This means a portion of its assets are not passive investments but an active operating business. The foundation also holds commercial real estate, including The Grand Theatre and several other Cartersville properties.

What is Anverse's relationship to Prestige Communications?

Anverse Inc.'s founder, Jonathan Oscher, also founded Prestige Communications. This places the foundation's origins squarely within a family that built wealth in media and communications, which aligns with the foundation's later direct ownership of radio station WBHF AM 1450.

Does Anverse participate in fund commitments or only direct deals?

Anverse's disclosed strategy includes fund of funds and co-investment multi-manager activity, indicating it allocates to external funds in addition to any direct investments. Its mandate spans venture, distressed debt, mezzanine, natural resources, and timber, suggesting it operates through a mix of direct operating assets and third-party manager relationships.

Where does Anverse's grant-making occur?

Grant-making is primarily directed at Education, Human Services, and Voluntarism sectors. Geographic concentration is in Georgia, Virginia, and North Carolina. Specific grantees are not widely disclosed, but the focus suggests a Southeastern US community orientation tied to the family's base in Cartersville.

How is Anverse related to Reicon Capital?

Lorraine O. McClain, chair of Anverse, co-founded Reicon Capital. Reid Funston, her husband and Anverse insider, manages Reicon Wealth Advisors. This creates a family-office-style structure where the foundation and an external wealth management firm run by the same family operate closely, potentially sharing deal flow or advisory resources.

Does Anverse own the Booth Western Art Museum?

Anverse's research record flags a 'Booth Western Art Museum Downtown Gallery' commercial property and a 'Western Art Collection' at the museum, indicating ownership of related real estate and possibly collections housed there. The museum entity itself, Georgia Museums, Inc., is listed among Anverse's separate philanthropic affiliations.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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