ASG Equities

ASG Equities

ASG Equities was established in 1961 by the Gindi family after they opened the first Century 21 Department Store in Brooklyn. The family office remains headquartered in New York’s Financial District and continues to be led by family principals including Raymond Gindi and Al Gindi. The firm allocates across real estate, private equity, venture capital, public equities, credit and energy. It holds direct positions in retail, industrial, multifamily, office, hospitality and parking assets and participates in limited partnerships with external managers. Confirmed holdings include 1253 Sainte-Catherine Street West in Montreal, 100 Bloor Street in Toronto, 25 Church Street in New York and 2600 NW 2nd Avenue in Miami. The portfolio spans North America and the U.K. Joint-venture partners include Silverstein Properties and Property Markets Group. ASG Equities employs a dedicated team of professionals in New York. In 2024 the firm launched Mercer Labs Museum of Art and Technology at 21 Dey Street through a joint venture that repurposed one of its existing buildings. Adjacent vehicles include The Gindi Foundation and Hearts of Gold. The office maintains memberships in the Milken Institute Young Leaders and Forbes Business Council for Al Gindi. The firm’s structure combines permanent direct ownership of operating real estate with selective commitments to external managers. This hybrid model allows the family to control core assets while accessing third-party opportunities through long-standing relationships with lenders and operators such as Wells Fargo and Blackstone.