Bank / Wealth / TrustRIA · CRD 114238SEC-Registered

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Ashford Advisors

Ashford Advisors is an SEC-registered investment adviser in Pittsford, NY, registered since 2001. The firm manages $943 million in assets, with $702 million on...

Ashford Advisors logo

Ashford Advisors

Ashford Advisors is an SEC-registered investment adviser in Pittsford, NY, registered since 2001. The firm manages $943 million in assets, with $702 million on a discretionary basis. It has 8 employees and 3 investment advisers.

General information

Firm type

Bank / Wealth / Trust

Year founded

1980

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Pittsford

Corporate office

Pittsford, NY, United States

Frequently asked questions

What is Ashford Advisors' relationship with Guardian Life?

Ashford Advisors operates as a general agency of The Guardian Life Insurance Company of America. This means it is part of Guardian's career-agency distribution system, selling Guardian-manufactured life insurance, disability income, and annuity products. The firm also offers wealth management and employee-benefits services under Guardian's broker-dealer and RIA infrastructure.

Does Ashford Advisors manage proprietary investment funds?

No. Ashford distributes insurance and wealth management products manufactured or enabled by Guardian and its affiliates. It does not operate as a registered fund manager and does not sponsor private-placement vehicles or hedge-fund offerings. The firm's model is agent-driven product distribution and financial planning.

How does the firm's mutual-company backing influence its product shelf?

Because Guardian is structured as a mutual insurer, it is owned by its participating policyholders rather than public shareholders. This allows it to issue eligible whole-life policies that pay non-guaranteed annual dividends, a feature that Ashford's agents can present as part of a long-term cash-value accumulation strategy. Mutual ownership also frees the product-design process from quarterly-earnings demands.

What geographic footprint does Ashford Advisors serve?

The firm is headquartered in Pittsford, New York, and maintains multiple offices across the state. Its agents operate locally, serving individual clients and business owners primarily within New York, though the scope can extend through Guardian's national agency network.

Does Ashford Advisors hold client assets directly?

Wealth management and brokerage assets are typically held through Park Avenue Securities, Guardian's broker-dealer, or through the affiliated registered investment adviser. Ashford Advisors itself is the agency entity, not a custodian. Client funds and securities are custodied at third-party custodians through those regulated entities.

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