# Association of Family Offices in Asia

Association of Family Offices in Asia is an Industry Body based in Hong Kong, Hong Kong.

## Overview

- **Organization type:** Industry Body
- **Headquarters:** Hong Kong, Hong Kong
- **Region:** Asia
- **Address:** 25/F, 88 Lockhart Road, Wanchai, Hong Kong
- **Founded:** 2012
- **Assets under management:** Undisclosed
- **Website:** familyoffices-asia.com
- **LinkedIn:** https://www.linkedin.com/company/association-of-family-offices-in-asia

## Regulatory record

- **Reports private funds:** No

## About

The Association of Family Offices in Asia operates from 88 Lockhart Road in Wanchai, Hong Kong, with a second office in Jakarta. It is not a family office, a capital allocator, or a membership advocacy group. It is an advisory firm that packages family-governance consulting, global asset-allocation strategy, and intergenerational succession planning for high-net-worth Asian families. Its website lists six service lines: governance-structure design, multi-dimensional asset management, wealth-structure and tax coordination, sustainability and impact-capital construction, techno-digital asset solutions, and comprehensive transaction risk management. The firm publishes no AUM, no named client families, and no investment track record. The AFO's Family Governance and Asset Allocation Committee frames its mandate around three strategic pillars: building custom family constitutions and compliance frameworks, designing cross-border portfolio and tax-optimization solutions, and structuring philanthropic and values-based succession plans. The firm says its asset-allocation services span public markets, private equity, real estate, and other alternative investments, and it claims to handle fund-manager selection and ongoing portfolio optimization. It does not disclose geographic concentration or sector weights beyond a stated focus on Asia. The firm's public leadership roster includes Chairman Bowie Lam, two Executive Vice Chairmen — Louis Poon and Eric Poon — Vice Chairman Sherry Shi, and Secretary-General Henry Au-Yeung. An honorary advisory panel features Thomas Wong, a Hong Kong- and mainland China-based sustainability and culture executive, legal advisor Queenie Jiang, a former Sidley Austin senior attorney, and honorary treasurer John Leung, a CPA with more than 30 years of corporate-finance experience. The AFO's website is its sole known public distribution channel; the firm does not appear to maintain a LinkedIn presence. The AFO's structural differentiator is its hybrid posture: it markets itself as an alliance of family-office principals and wealth experts but operates as a fee-for-service professional-services firm, not a peer network.

## Sectors

- Real Estate
- Private Equity
- Infrastructure

## Offices

- Menara Karya, Jl. H.R. Rasuna Said No. 1-2, Jakarta 12950, Indonesia

## People

- Bowie Lam — Chairman
- Louis Poon — Executive Vice Chairman
- Eric Poon — Executive Vice Chairman
- Sherry Shi — Vice Chairman
- Henry Au-Yeung — Secretary-General

## Questions

### Is the AFO a membership body or a paid advisory firm?

The AFO's website solicits members and invites accredited partners to join, but its core offering consists of six retainer-style service lines — governance design, asset management, tax structuring, sustainability consulting, digital-asset solutions, and risk management. This makes it a fee-for-service advisory firm that also functions as a branded network, rather than a pure trade association.

### Does the AFO participate in fund commitments or direct deals?

The AFO does not disclose its own investment portfolio or any fund commitments. Its asset-management pillar claims to provide global asset-allocation solutions, fund-manager selection, and portfolio optimization for client families, but it acts as an advisor, not a principal.

### What is the AFO's geographic footprint?

The AFO is headquartered at 88 Lockhart Road in Wanchai, Hong Kong, and maintains a branch office at Menara Karya in Jakarta, Indonesia. Its stated focus is Asia, though its cross-border tax and asset-allocation services imply multi-jurisdictional reach.

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Last updated: 2026-08-11T02:43:31.692Z

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