# B. Riley Alternatives

B. Riley Alternatives is an Asset Management based in Norwalk, United States.

## Overview

- **Organization type:** Asset Management
- **Headquarters:** Norwalk, United States
- **Region:** North America
- **Address:** Norwalk, CT, United States
- **Assets under management:** Undisclosed
- **Website:** brileyfin.com
- **LinkedIn:** https://www.linkedin.com/company/b-riley-alternatives

## Regulatory record

- **Reports private funds:** No

## About

B. Riley Alternatives operates as the institutional investment arm of B. Riley Financial, a publicly traded financial services platform founded by Bryant Riley. The parent company's core business in retail liquidations and restructuring provides a proprietary deal pipeline that feeds the alternatives unit with distressed and special-situation opportunities few other managers can access. The division deploys capital across private credit, special situations, real estate, and venture capital. Its credit strategies often originate from B. Riley's retail and auction divisions, which identify mispriced assets during corporate liquidations. The real estate practice targets net-leased properties and sale-leaseback transactions, occasionally acquiring assets from the parent's own retail advisory clients. Venture investments, historically, have included stakes in consumer and technology companies — the firm's 2021 SPAC, B. Riley Principal 150 Merger Corp., merged with FaZe Holdings, though that vehicle has since been dissolved. Bryant Riley serves as Chairman and Co-CEO of the parent company, overseeing a broader platform that includes wealth management, investment banking, and auction services. The firm operates from its headquarters in Norwalk, Connecticut, with additional offices across the United States. Adjacent vehicles under the B. Riley umbrella include B. Riley Wealth Management and B. Riley Securities, though the alternatives division maintains a distinct mandate from the retail-facing businesses. The structural differentiator is a rare one: public-market transparency meeting private-market sourcing. Because B. Riley Financial trades on Nasdaq, its alternatives unit operates with pressure to deliver returns that satisfy both limited partners and public shareholders — a dual accountability most private fund managers do not face.

## Sectors

- Private Credit
- Special Situations
- Real Estate
- Venture Capital

## People

- Bryant Riley — Chairman and Co-CEO

## Questions

### Who runs investment decisions at B. Riley Alternatives?

Bryant Riley, as Chairman and Co-CEO of B. Riley Financial, is the key principal associated with the firm's broad investment strategy. The alternatives division operates under the public company's governance structure, with specific portfolio managers overseeing individual strategy verticals. The firm has not publicly disclosed a separate CIO for the alternatives division.

### How does B. Riley Alternatives source proprietary deal flow?

The firm's primary sourcing advantage is operational, not networked. B. Riley Financial operates a large retail liquidation and restructuring business that identifies distressed assets, retail inventory, and real estate holdings ahead of the broader market. These situations form a proprietary pipeline for the alternatives unit, particularly in special situations and asset-based credit.

### Does B. Riley Alternatives participate in fund commitments or only direct deals?

The firm has historically operated through direct investments and proprietary deal structures rather than committing to external funds. Its real estate practice acquires properties directly, its credit book is built from originated loans and acquired distressed paper, and its venture activity has been conducted through direct equity stakes and SPAC vehicles.

### What sectors does B. Riley Alternatives typically target?

Confirmed focus areas include private credit, special situations, real estate, and venture capital. The real estate practice emphasizes net-leased retail and industrial assets. The credit book skews toward asset-based lending and distressed retail receivables. The venture arm has historically targeted consumer brands and media properties.

## Related profiles

- [Sojern](https://altss.com/profile/sojern)
- [Sophia Innovation Capital](https://altss.com/profile/sophia-innovation-capital)

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Last updated: 2026-06-03T20:00:00.000Z

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