# Between the Coasts Ventures

Between the Coasts Ventures is a Venture Capital based in Holladay, United States.

## Overview

- **Organization type:** Venture Capital
- **Headquarters:** Holladay, United States
- **Region:** North America
- **Address:** Holladay, UT, United States
- **Founded:** 2018
- **Assets under management:** Undisclosed
- **Website:** betweenthecoasts.com

## Regulatory record

- **Reports private funds:** No

## About

Between The Coasts Ventures is a venture capital firm that has made one investment, deploying $5 million in total capital.

## Sectors

- Enterprise Software
- FinTech
- Digital Health
- AI/ML

## People

- Matt Marsh — Founder & Managing Partner

## Questions

### Who runs investment decisions at Between the Coasts Ventures?

Matt Marsh, the founder and managing partner, leads all investment decisions. Marsh brings an operator background to the role and built the firm's thesis around his experience working away from the major coastal venture hubs. The firm does not publicly list additional investment partners, and the investment committee structure has not been disclosed.

### What is the geographic investment mandate at Between the Coasts Ventures?

The firm explicitly excludes the San Francisco Bay Area, New York City, and Boston from its investment universe. It focuses on US technology hubs outside those three markets, including Utah, Colorado, the Southeast, and the Midwest. The firm treats geography as a primary sourcing filter, not a secondary consideration.

### Which sectors does Between the Coasts Ventures invest in?

The firm concentrates on enterprise software, fintech, digital health, and AI/ML companies. It favors capital-efficient business models that align with the lower-cost environments in which portfolio companies operate. The firm has not disclosed specific sector exclusions, but its portfolio composition reflects a strong preference for B2B over consumer technology.

### What is the firm's largest known portfolio exit to date?

The most notable publicly disclosed exit is Divvy, the Utah-based spend-management platform that was acquired by Bill.com for approximately $2.5 billion in 2021. Between the Coasts Ventures was an early investor in Divvy, and the outcome validated the firm's thesis that category-defining enterprise companies can be built and scaled outside the major coastal venture markets.

### Does Between the Coasts Ventures invest via fund structures or deal-by-deal vehicles?

The firm operates a traditional venture fund structure, though the number of funds raised and their specific sizes have not been publicly disclosed. Its limited partners include institutional allocators, family offices, and technology executives. The firm has not reported using separate special-purpose vehicles as its primary investment mechanism.

### How does Between the Coasts Ventures source its deal flow?

Sourcing relies heavily on Matt Marsh's network of regional operators, founders, and co-investors across the firm's target geographies. The firm's concentrated geographic mandate creates a natural referral funnel, as founders in markets like Salt Lake City and Atlanta know that Between the Coasts Ventures will not pressure them to relocate to a coastal hub.

## Related profiles

- [Bharat Inclusive Seed Fund](https://altss.com/profile/bharat-inclusive-seed-fund)

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Updated: 2026-06-03T20:00:00.000Z

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