# Blue Sand Holdings

Blue Sand Holdings is a Single Family Office based in Los Angeles, United States.

## Overview

- **Organization type:** Single Family Office
- **Headquarters:** Los Angeles, United States
- **Region:** North America
- **Address:** Los Angeles, CA, United States
- **Founded:** 2019
- **Assets under management:** Undisclosed
- **Website:** www.bluesandholdings.com
- **LinkedIn:** https://www.linkedin.com/company/blue-sand-holdings

## Regulatory record

- **Reports private funds:** No

## About

Blue Sand Holdings was established in 2019 by Greg Olafson. The office manages capital originating from the Olafson family’s real estate development activities and operating businesses in Southern California. The firm allocates across real estate, private equity, and private credit. It executes through direct co-investments and SPVs. Confirmed holdings include Everett Mall in Washington and multiple residential projects in California and Nevada. The geographic focus remains North America. Co-investment partners include Aztec Group on energy-related ventures such as Mustang Renewable Power Ventures. No public headcount or additional offices appear in available records. Greg Olafson serves on the board of Just In Time for Foster Youth. Blue Sand Holdings Philanthropy operates as the family’s separate giving vehicle. No operational events from the last 24 months have been recorded. The office maintains a direct ownership model over operating assets and real estate rather than relying on external managers for core holdings. This structure keeps decision authority with the family principals.

## Sectors

- Real Estate
- Private Equity
- Private Credit
- Energy Transition & Renewables
- FinTech
- Digital Health
- Industrial Tech
- AgriTech & FoodTech

## People

- Greg Olafson — Managing Director and Trustee

## Questions

### Who runs investment decisions at Blue Sand Holdings?

Greg Olafson serves as Managing Director and Trustee and directs investment decisions.

### How does Blue Sand Holdings source proprietary deal flow?

The office sources through direct relationships with operating partners and co-investors in real estate and energy projects.

### Does Blue Sand Holdings participate in fund commitments or only direct deals?

The firm uses direct co-investments, SPVs, and private credit alongside some fund-of-funds exposure.

### What investment stages does Blue Sand Holdings typically target?

The office targets early-stage opportunities in addition to direct real estate and private equity holdings.

## Related profiles

- [Blue Sail Capital](https://altss.com/profile/blue-sail-capital)
- [Blue Star Innovation Partners](https://altss.com/profile/blue-star-innovation-partners-jones-family-office)

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Last updated: 2026-06-03T20:00:00.000Z

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