Updated:
BlueReef Capital
BlueReef is a financial advisory firm designed to help families and business owners from all backgrounds achieve their financial goals. They offer quality...
Overview
BlueReef is a financial advisory firm designed to help families and business owners from all backgrounds achieve their financial goals. They offer quality advice and solutions and use cutting-edge technology and tools to help people manage their finances regardless of income. Their goal is to facilitate financial inclusion by bringing investing closer to everyone.
General information
Firm type
Asset Manager
Year founded
2011
Location
Region
Latin America
Country
Brazil
City
Miami
Corporate office
São Paulo, SP, Brazil
Principals
Marcelo Audi
Founding Partner and Chief Investment Officer
Henrique Rosenthal
Partner
Sector focus
Frequently asked questions
Who runs investment decisions at BlueReef Capital?
Investment authority sits with founding partner and CIO Marcelo Audi, who spent a decade in emerging-market credit at J.P. Morgan before launching BlueReef in 2011. Henrique Rosenthal serves as partner and shares portfolio oversight. The firm operates with a flat partnership structure, avoiding the layered investment committees typical of Brazilian asset gatherers.
What is BlueReef Capital's core strategy?
BlueReef runs a multi-strategy credit book spanning distressed and stressed corporate debt, structured credit (including trade finance and receivables), and high-yield Latin American bonds. The firm targets dislocations where bank deleveraging creates forced sellers, particularly in Brazilian mid-cap corporates. It blends liquid hedge fund positions with longer-dated private credit exposures under a single fund structure.
Does BlueReef invest only in Brazil?
Brazil represents the bulk of deal flow, but BlueReef has historically taken positions in Argentine credits, and opportunistically in Chile and Colombia. The firm's mandate covers Latin American credit broadly, with emphasis on jurisdictions where local bank retrenchment produces distressed and special-situation opportunities.
How does BlueReef source its investment opportunities?
Sourcing relies on deep relationships with Brazilian banks, local restructuring advisors, and corporate treasuries — networks built during Audi's J.P. Morgan tenure. The firm does not participate in broad auctions; its edge comes from structuring bilateral credit trades and off-market distressed block acquisitions before formal restructuring processes commence.
What distinguishes BlueReef from other Latin American alternative managers?
BlueReef's differentiation is its concentration of a multi-format credit mandate inside a single boutique — blending hedge fund liquidity with private credit duration — rather than separating strategies into distinct funds. This architecture allows rapid reallocation between liquid stressed trades and longer-dated private financings without navigating separate fund mandates.
Does BlueReef report its assets under management publicly?
No. BlueReef does not disclose its AUM publicly. The firm operates as a private investment manager and has not released official AUM figures through regulatory filings, press coverage, or its own communications.
Profile maintained by Altss. Updated: . To correct this record or make a privacy request, send the page URL and your evidence to privacy@altss.com; corrections are free.
Need institutional-grade insight on registered investment advisers?
Altss delivers:
Prefer a guided tour?
We’ll walk you through: