# Effectual

Effectual is an other based in Jersey City, United States.

## Overview

- **Organization type:** other
- **Headquarters:** Jersey City, United States
- **Region:** North America
- **Address:** 111 Town Square Place, Jersey City, NJ 07310, United States
- **Assets under management:** Undisclosed
- **Website:** effectual.ai
- **LinkedIn:** https://www.linkedin.com/company/effectual-inc

## Regulatory record

- **Reports private funds:** No

## About

Effectual is an AWS Premier Tier Services Partner specializing in cloud migration, AI services, and modernization. 2025 AWS Public Sector Consulting Partner of the Year.

## Sectors

- Cloud Infrastructure
- AI/ML

## Offices

- 320 SW Upper Terrace Dr., Bend, OR 97702
- 163 Waterfront St., National Harbor, MD 20745

## People

- Robb Allen — Chief Executive Officer
- Josh Dirsmith — Vice President, Public Sector
- Mike Morris — Chief Technology Officer
- Ashish Dhawan — Board of Directors
- Matt Kim — Board of Directors
- Brian Rich — Board of Directors
- Doug Kaden — Board of Directors
- Todd Clapp — Board of Directors

## Questions

### Who runs investment decisions at Effectual?

CEO Robb Allen leads the firm, with a board of directors that includes private equity representatives from SDC Capital Partners, Catalyst Investors, and Lumerity Capital. The board includes Todd Clapp, Ashish Dhawan, Doug Kaden, Matt Kim, and Brian Rich (per firm website).

### Does Effectual invest capital in other companies?

No. Effectual provides cloud consulting and managed services; it does not make equity investments in portfolio companies or commit to fund vehicles.

### Which sectors does Effectual serve?

Effectual serves commercial enterprises and public sector clients, including defense, aerospace, healthcare, and nonprofit organizations. It holds FedRAMP, HIPAA, and PCI compliance certifications.

### What is Effectual's known posture on geographic expansion?

Effectual operates three US offices — Jersey City (HQ), Bend (OR), and National Harbor (MD) — with no disclosed international presence. Its client work, however, includes federal and defense clients across North America.

### How is Effectual related to its private equity backers?

SDC Capital Partners, Catalyst Investors, and Lumerity Capital are disclosed as investors on the firm's website. Their representatives sit on the board of directors, but the firm does not disclose ownership percentages or governance details.

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Last updated: 2026-06-03T20:00:00.000Z

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