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Firstunity
Firstunity originated from the principals’ wealth-management practice. Michael Parsons established the firm in 2006 after prior roles at Citi and ABN Amro.
Firstunity
Firstunity originated from the principals’ wealth-management practice. Michael Parsons established the firm in 2006 after prior roles at Citi and ABN Amro. The firm focuses on commodities and philanthropic or mission-related investments. It serves clients across Oceania through tailored mandates that combine portfolio construction, direct deal access and estate planning. No specific portfolio holdings or co-investors appear in public records. Firstunity maintains a Sydney headquarters and operates Firstunity Holdings Pty Limited and Firstunity Capital Pty Ltd. Michael Parsons holds SMSF Specialist Advisor status. No dated operational events from the last 24 months are recorded. The firm participates in Philanthropy Australia and the Financial Advice Association of Australia. These memberships support its advisory work for foundations and family clients.
General information
Firm type
Multi Family Office
Year founded
2006
Location
Region
Oceania
Country
Australia
City
Sydney
Corporate office
Sydney, NSW, Australia
Principals
Michael Parsons
Founder / Managing Director
Tim Reppen
Director / Shareholder
Brendan Element
Director / Shareholder
Rohan McPherson
Director / Shareholder
Bindia Prado
Business Manager
Sector focus
Frequently asked questions
Who runs investment decisions at Firstunity?
Michael Parsons serves as Founder and Managing Director. Tim Reppen, Brendan Element and Rohan McPherson act as Directors and Senior Advisers.
How is Firstunity structured as a multi-family office?
It coordinates tailored investment, tax and estate strategies for entrepreneurial families, not-for-profits and charitable foundations.
What asset classes does Firstunity target?
Confirmed investment types include commodities and philanthropic or mission-related investing.
Where does Firstunity operate?
The firm is headquartered in Sydney and focuses on clients in Oceania.
Does Firstunity maintain philanthropic structures?
Yes. It operates a Philanthropic Services Division and holds long-standing membership in Philanthropy Australia.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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