# G Squared

G Squared is an Asset Manager based in Miami, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Miami, United States
- **Region:** North America
- **Address:** Chicago, IL, United States
- **Founded:** 2011
- **Assets under management:** Undisclosed
- **Website:** gsquared.com
- **LinkedIn:** https://www.linkedin.com/company/gsquaredequitymanagement

## Regulatory record

- **CRD number:** 168339
- **SEC file number:** 801-78269
- **Registration status:** Registered
- **Reports private funds:** Yes
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/168339

## About

G Squared is an SEC-registered investment adviser in Miami, FL, registered since 2013. The firm manages $60.1 billion in assets, with $60.0 billion on a discretionary basis. It employs 331 staff and has 113 investment advisers.

## Sectors

- Enterprise Software
- FinTech
- Mobility & Transportation
- Digital Health
- AI/ML

## People

- Larry Aschebrook — Founder & Managing Partner

## Questions

### Who runs investment decisions at G Squared?

Larry Aschebrook, the firm's founder and managing partner, oversees investment decisions and strategy. He built G Squared after working in private equity and venture capital, and the firm remains a lean operation with a centralized investment committee process. Publicly available team details beyond Aschebrook are limited.

### Is G Squared structured as a venture firm or a secondary shop?

G Squared operates as a hybrid — it participates in both primary late-stage funding rounds and direct secondary purchases within the same transaction. This allows the firm to provide growth capital to a company while simultaneously offering partial liquidity to existing shareholders. It does not function as a broker-dealer or an open-market secondary trading platform.

### Does G Squared participate in fund commitments or only direct deals?

G Squared primarily executes direct transactions — both primary investments and secondary share purchases in individual companies. It operates a series of closed-end flagship funds (G Squared Fund I through VII) that pool institutional capital for these direct deals, rather than committing as a limited partner to other venture funds.

## Related profiles

- [G Square](https://altss.com/profile/g-square)
- [GSR Capital](https://altss.com/profile/gsr-capital)

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Last updated: 2026-06-03T20:00:00.000Z

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