# General Invest (Switzerland)

General Invest (Switzerland) is a Multi Family Office based in Zurich, Switzerland.

## Overview

- **Organization type:** Multi Family Office
- **Headquarters:** Zurich, Switzerland
- **Region:** Europe
- **Address:** Zurich, Switzerland
- **Founded:** 2013
- **Assets under management:** Undisclosed
- **Website:** gi-switzerland.com
- **LinkedIn:** linkedin.com/company/general-invest-switzerland-ag

## Regulatory record

- **Reports private funds:** No

## About

General Invest (Switzerland) was established by Vincenzo Trani. Trani maintains ties to Mikro Kapital Group and the European Bank for Reconstruction and Development through microfinance initiatives. The firm deploys capital via direct co-investments, SPVs, private credit, and private equity. It covers Europe, Africa, and the Middle East & Central Asia. Confirmed vehicles include Mikro Kapital ALTERNATIVE eNote and Mikro Fund SICAV in Luxembourg. ESG criteria shape selection. Luca Pellegrini has served as CEO since 2019. The firm holds membership in Swiss Sustainable Finance since at least 2018. Vincenzo Trani belongs to the Council for Inclusive Capitalism. Trani's dual role across General Invest and Mikro Kapital creates a hybrid structure linking family-office mandates with microfinance platforms in multiple regions.

## Sectors

- FinTech

## People

- Vincenzo Trani — Founder
- Luca Pellegrini — CEO

## Questions

### Who runs investment decisions at General Invest (Switzerland)?

Vincenzo Trani founded the firm and sets overall direction. Luca Pellegrini has served as CEO since 2019.

### Does General Invest (Switzerland) participate in fund commitments or only direct deals?

The firm executes direct co-investments and SPVs. It also maintains private credit and private equity exposure.

### What geographies does General Invest (Switzerland) cover?

Operations span Europe, Africa, and the Middle East & Central Asia.

### How is General Invest (Switzerland) related to Mikro Kapital Group?

Vincenzo Trani founded both entities. Mikro Kapital vehicles appear among the firm's confirmed assets.

### What industry associations does General Invest (Switzerland) maintain?

The firm belongs to Swiss Sustainable Finance. Trani serves as president of the Italian-Russian Chamber of Commerce and holds membership in the Council for Inclusive Capitalism.

## Related profiles

- [Gelman Brothers Family Investment Office](https://altss.com/profile/gelman-brothers-family-investment-office-gelman-family-office)
- [General Oriental Investments](https://altss.com/profile/general-oriental-investments)

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Last updated: 2026-06-03T20:00:00.000Z

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