# Haflo

Haflo is a Single Family Office based in Stockholm, Sweden.

## Overview

- **Organization type:** Single Family Office
- **Headquarters:** Stockholm, Sweden
- **Region:** Europe
- **Address:** Stockholm, Sweden
- **Founded:** 2006
- **Assets under management:** Undisclosed
- **Website:** haflo.com
- **LinkedIn:** https://www.linkedin.com/company/haflo/

## Regulatory record

- **Reports private funds:** No

## About

Haflo was established in 2006 by Martin Hauge, who previously served as a general partner at Creandum. The firm operates as the single-family office for its principals and maintains board oversight that includes family members Julie Hauge as chairman and Joakim Hauge as a director. The office allocates across shipping, real estate, venture capital, and alternative assets. It uses direct co-investments, SPVs, fund-of-funds commitments, and infrastructure vehicles. Confirmed focuses include seed through growth-stage venture in AgriTech & FoodTech, PropTech, Digital Health, and AI/ML. Geographic reach covers Europe and North America, with real-estate holdings in Stockholm, London, Miami, and a commercial portfolio in Norway. Rebecca Holbeck serves as chief investment officer and also leads Norwegian Experience. The team comprises four named principals and board members. Adjacent vehicles include the Norwegian Experience commercial portfolio and multiple mixed-use real-estate holdings. No dated operational events from the last 24 months appear in available records. Haflo maintains membership in the Mastercard Lighthouse Investor Circle. This network supplies access to co-investment opportunities alongside other limited partners and supports the firm's direct and fund commitments without reliance on external marketing channels.

## Sectors

- AgriTech & FoodTech
- PropTech
- Digital Health
- Healthcare Services
- Gaming
- AI/ML
- Biotech

## People

- Martin Hauge — CEO and Board Member
- Julie Hauge — Chairman of the Board
- Joakim Hauge — Board Member
- Rebecca Holbeck — Chief Investment Officer

## Questions

### Who runs investment decisions at Haflo?

Rebecca Holbeck serves as chief investment officer. Martin Hauge, the founder, acts as CEO and board member. The board also includes Julie Hauge as chairman and Joakim Hauge as a director.

### How does Haflo source proprietary deal flow?

The firm participates in the Mastercard Lighthouse Investor Circle. It also draws on Martin Hauge's prior experience as a general partner at Creandum for venture opportunities.

### Is Haflo structured as a single family office or does it operate more like a venture firm?

Haflo is organized as a single-family office. It combines direct venture commitments with real-estate, shipping, and alternative-asset holdings rather than operating exclusively as a venture manager.

### Does Haflo participate in fund commitments or only direct deals?

The firm uses both approaches. It makes fund-of-funds commitments alongside direct co-investments and SPVs in venture, real estate, and infrastructure.

### What investment stages does Haflo typically target?

Haflo covers seed through Series G. Its venture activity includes early-stage seed and start-up rounds as well as later expansion and growth rounds.

### What is Haflo's known posture on co-investments alongside external GPs?

Haflo executes direct co-investments and SPVs. Its membership in the Mastercard Lighthouse Investor Circle provides a channel for such opportunities with other limited partners.

## Related profiles

- [Hadley Family Office](https://altss.com/profile/hadley-family-office)
- [Hagan Capital Group](https://altss.com/profile/hagan-capital-group)

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Last updated: 2026-08-10T15:54:10.904Z

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