Venture Capital

Updated:

Holcim MAQER Ventures

Holcim MAQER Ventures was established in 2021 by Holcim Ltd., the Zug-headquartered building-materials group with origins dating to 1912.

Holcim MAQER Ventures

Holcim MAQER Ventures was established in 2021 by Holcim Ltd., the Zug-headquartered building-materials group with origins dating to 1912. The corporate venture arm operates from Holcim's home base in Switzerland and maintains investment offices in Boston and New York. The unit's mandate ties directly to Holcim's net-zero roadmap — sourcing technologies that reduce the carbon intensity of cement, concrete, and aggregates, which together account for roughly 7% of global CO₂ emissions. The CVC pursues a direct-investment strategy across seed through Series B, with strong emphasis on industrial decarbonization, construction automation, and circular-economy technologies. Holcim MAQER draws capital from the parent company's balance sheet, which gives it a flexible, non-traditional structure compared to fixed-fund CVCs. The portfolio spans PropTech, industrial robotics, and carbon-capture startups. Confirmed investments include Carbon Upcycling Technologies — a company that mineralizes captured CO₂ into concrete additives — and automated construction startup Toggle. The unit also runs an accelerator program, the MAQER accelerator, giving early-stage startups access to pilot sites across Holcim's global operations. By combining corporate venture investing with an active startup accelerator, Holcim MAQER operates more like a venture studio than a classic financial CVC. The firm deploys from a single pool of capital rather than distinct fund vintages, and its investment committee includes Holcim operational leaders who can greenlight real-world pilots inside the company's cement plants. In April 2023, the unit expanded the MAQER accelerator with a dedicated focus on circular construction technologies (per the firm, April 2023). Holcim MAQER Ventures is structurally distinct from a traditional family office or independent VC. The unit functions as a wholly captive corporate venture arm, with returns measured in both financial terms and strategic integration — meaning startups that slow or fail commercially can still deliver value if their IP improves Holcim's own operations. This dual-mandate structure and the direct line to rollout across 1,500+ aggregate and ready-mix sites globally is the firm's primary differentiator.

Website
holcim.com

General information

Firm type

Corporate Venture Capital

Year founded

2021

AUM

Undisclosed

Location

Region

Europe

Country

Switzerland

City

Zug

Corporate office

Zug, Switzerland

Additional offices

Boston, MA, United States · New York, NY, United States

Principals

Eduardo Gomez Mendoza

Head of Holcim MAQER Ventures

Sector focus

PropTechIndustrial TechEnergy Transition & RenewablesRobotics & AutomationClimateTechEnterprise Software

Frequently asked questions

How is Holcim MAQER Ventures related to Holcim Ltd.?

Holcim MAQER Ventures is the wholly owned corporate venture capital arm of Holcim Ltd., the Swiss multinational building-materials company. It invests off Holcim's balance sheet rather than raising external limited-partner capital, and its mandate is tied directly to advancing the parent company's net-zero and digitalization goals.

Who runs investment decisions at Holcim MAQER Ventures?

Eduardo Gomez Mendoza serves as the Head of Holcim MAQER Ventures, leading the unit's investment strategy and operations since its launch in 2021. The investment committee includes senior Holcim operational leaders who can authorize pilot projects inside the company's industrial facilities, making deployment commitments a joint strategic and financial decision.

Is Holcim MAQER Ventures structured as a traditional venture capital fund?

No. Holcim MAQER Ventures operates as a permanent-capital corporate venture arm rather than a fixed-life fund. It draws investment capital directly from Holcim's balance sheet, which means it faces no pressure to exit positions on a standard venture-fund timeline and can hold assets for as long as they remain strategically aligned.

Does Holcim MAQER Ventures participate in fund commitments or only direct deals?

The unit makes primarily direct equity investments into early-stage startups, from seed through Series B. There is no public record of the unit making fund-of-fund commitments to external venture managers. It also runs the MAQER accelerator, which offers a non-equity pathway for pre-seed startups to test their technology at Holcim sites.

Which sectors does Holcim MAQER Ventures explicitly target?

Holcim MAQER Ventures focuses on sectors tied to decarbonizing the built environment: carbon capture and utilization, low-carbon cement and concrete, construction automation and robotics, circular-economy technologies, and digital tools for energy efficiency in heavy industry. The unit avoids generalist software investing unless the startup's output directly improves industrial building-materials production.

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