House of Wilson

House of Wilson

Chip Wilson started in the apparel sector in 1979 with Westbeach Snowboarding Ltd. He founded lululemon athletica in 1998, which created the technical apparel category. House of Wilson serves as the family holding company that oversees the resulting capital. Summer Wilson, co-founder and former lead designer at lululemon, remains active in the office. House of Wilson allocates across technical apparel ventures, real estate through Low Tide Properties, and private equity positions. Confirmed holdings include multiple Vancouver properties such as 151 Water Street and the False Creek Flats Development, plus assets in Seattle and Kirkland. The office participated in the 2019 consortium that privatized Amer Sports with Anta Sports and Tencent; Amer Sports returned to public markets in 2024. Geographic reach covers North America and selected opportunities in Africa. Investment stages include Series A through late-stage and pre-IPO rounds, executed via direct co-investments, SPVs and fund commitments. Jason Gaede serves as President and oversees investments, governance and the Wilson 5 Foundation. JJ Wilson holds a director role. The office supports philanthropic structures including SOLVE FSHD, which received a $100 million commitment to develop a cure by 2027, and imagine1day. 2024: Amer Sports returned to the public markets after the 2019 privatization. Team members also sit on boards of Stonebridge Companies and Low Tide Properties. The office maintains a hybrid structure that integrates operating real estate assets, direct private equity exposure and mission-related philanthropic vehicles under one governance umbrella. This setup allows the family to retain control over both commercial deployments and long-term health and conservation mandates without external fund structures.