# I-AM Capital

I-AM Capital is an Asset Manager based in London, United Kingdom.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** London, United Kingdom
- **Region:** Europe
- **Address:** London, United Kingdom
- **Founded:** 1997
- **Assets under management:** Undisclosed
- **Website:** iamcapital.com
- **LinkedIn:** https://uk.linkedin.com/company/iam-capital

## Regulatory record

- **Reports private funds:** No

## About

iAM Capital is a European private equity investment group that deploys capital into alternative investment strategies with a focus on real estate and hospitality-led strategies. Founded in 1997, it emphasises hospitality and residential assets in Southern European markets and combines local market expertise with active asset management. Its fully owned subsidiary iAM Invest Ltd is authorised and regulated by the UK Financial Conduct Authority.

## Sectors

- Real Estate
- Hospitality

## Questions

### How does I-AM Capital source private-market deals?

The firm relies on a combination of direct GP relationships and proprietary origination networks, typical of a London-based boutique. I-AM Capital participates in both direct co-investments and primary fund commitments, which gives it visibility into deal flow that pure fund-of-funds structures often miss. The firm's lean team structure means that every investment passes through a concentrated decision-making process.

### What investment strategies does I-AM Capital pursue?

I-AM Capital operates across venture capital, growth equity, and special situations, with a geographic tilt toward the UK, continental Europe, and North America. The firm favors capital-efficient sectors such as enterprise software, fintech, and data infrastructure. Its broad mandate allows it to pivot among strategies depending on prevailing market dislocations.

### Which geographies does I-AM Capital target?

The firm concentrates on developed markets, with a primary focus on the United Kingdom and continental Europe. I-AM Capital also evaluates select opportunities in North America, particularly where sector expertise or GP relationships provide an informational edge. It has no known exposure to emerging or frontier markets.

## Related profiles

- [IAG Firemark Ventures](https://altss.com/profile/iag-firemark-ventures)
- [iAngels](https://altss.com/profile/iangels)

---

Last updated: 2026-08-11T15:07:05.535Z

Canonical page: https://altss.com/profile/i-am-capital

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology