# InMarket Media

InMarket Media is an Asset Manager based in Culver City, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Culver City, United States
- **Region:** North America
- **Address:** Culver City, CA, United States
- **Assets under management:** Undisclosed
- **Website:** inmarket.com

## Regulatory record

- **Reports private funds:** No

## About

InMarket is a leader in real-time marketing and measurement. Our mission is to help marketers connect brands with customers, when & where it matters most.

## Sectors

- AdTech & MarTech
- Enterprise Software
- AI/ML

## People

- Todd Dipaola — Co-Founder & Executive Chairman
- Mark Dipaola — Co-Founder
- Todd Morris — Chief Executive Officer
- Michael Della Penna — Chief Strategy Officer

## Questions

### Who runs investment decisions at InMarket Media?

InMarket is an operating company, not a fund or family office, so it does not manage third-party capital. Strategic and capital-allocation decisions sit with CEO Todd Morris and the executive team, while founders Todd and Mark Dipaola guide board-level governance.

### How does InMarket Media source its core data asset?

The firm collects first-party location signals from opted-in mobile devices and maps them against its own venue-polygon database. This direct-sourced data feeds the audience-construction, media-buying, and attribution systems without relying on syndicated third-party footfall panels.

### Does InMarket Media participate in fund commitments or operate investment vehicles?

No. InMarket is structured as a technology-and-services operating company selling a SaaS and managed-media platform. There are no disclosed investment vehicles or pooled LP structures accepting external capital.

### What is InMarket Media's privacy posture?

InMarket holds a board seat at the Network Advertising Initiative and states its framework is built on opted-in, anonymized data. Its marketing emphasizes a 'privacy-forward, consumer-first framework,' and the firm employs a dedicated Chief Legal & Privacy Officer.

## Related profiles

- [Covr](https://altss.com/profile/covr)
- [TranSystems](https://altss.com/profile/transystems-corporation-gannett-fleming)

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Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/inmarket-media-llc

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