# Innocreative Capital

Innocreative Capital is a Single Family Office based in Los Angeles, United States.

## Overview

- **Organization type:** Single Family Office
- **Headquarters:** Los Angeles, United States
- **Region:** North America
- **Address:** Los Angeles, CA, United States
- **Assets under management:** Undisclosed
- **Website:** innocreativecapital.com
- **LinkedIn:** https://www.linkedin.com/company/innocreativecapital

## Regulatory record

- **Reports private funds:** No

## About

Innocreative Capital is a single family office based in Los Angeles, California. Family funds are invested across multiple asset classes and strategies including private equity, venture capital, real estate, special situations, direct lending, public markets, and ESG. Innocreative Capital does not manage external capital in any capacity. The firm leverages proprietary strategic partnerships, synergies and resources to maximize efficiencies in portfolio companies.

## Sectors

- Healthcare Services
- Consumer
- AgeTech

## People

- Michael Singer — Founder and Managing Member

## Questions

### Who runs investment decisions at Innocreative Capital?

Michael Singer, the firm's Founder and Managing Member, runs all investment decisions. He operates the firm as a single-family office and his operational background as the former CEO of Careismatic Brands (Cherokee Uniforms) shapes the firm's sector focus. There is no publicly listed investment committee or external partners.

### Is Innocreative Capital a single family office or an asset manager?

It functions as a single family office — Innocreative is the private investment arm of the Singer Family Office and does not manage third-party capital. Public records classify the firm as an asset manager because of its direct investment activity, but its structure and capitalization are purely single-family.

### Does Innocreative Capital co-invest alongside external GPs?

Public records show a past relationship with New Mountain Capital through Singer's operating role at Careismatic Brands, but no current co-investment programs are publicly disclosed. The firm's generalist mandate and lean structure suggest ad-hoc rather than programmatic co-investment activity.

### How is Innocreative related to the Singer Family Office?

Innocreative Capital is the direct investment entity of the Singer Family Office. Michael Singer established it to manage family capital across venture and growth-stage investments. There is no known separate family office entity operating in parallel.

## Related profiles

- [Innoangel Fund](https://altss.com/profile/innoangel-fund)
- [Innogen Capital Ventures](https://altss.com/profile/innogen-capital-ventures)

---

Last updated: 2026-08-11T15:07:05.535Z

Canonical page: https://altss.com/profile/innocreative-capital

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology