# Insignia Capital Group

Insignia Capital Group is a Private Equity based in Walnut Creek, United States.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Walnut Creek, United States
- **Region:** North America
- **Address:** Walnut Creek, CA, United States
- **Founded:** 2011
- **Assets under management:** Undisclosed
- **Website:** www.insigniacap.com
- **LinkedIn:** https://www.linkedin.com/company/insignia-capital-group

## Regulatory record

- **CRD number:** 169772
- **SEC file number:** 801-88186
- **Registration status:** APPROVED
- **Latest Form ADV filing:** 2026-03-31T05:00:00.000Z
- **Reports private funds:** Yes
- **Private funds reported:** 0
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/169772

## About

Insignia Capital Group is a growth-oriented private equity firm focused on building world-class companies in the consumer and business services sectors. It partners with company founders and their teams to help drive growth and achieve true business potential. The firm proactively focuses on targeted industry sectors where the team has prior experience.

## Sectors

- consumer and business services

## People

- Tiffany Obenchain — Partner

## Questions

### How does Insignia Capital Group source its deals?

The firm sources deals through a network of regional intermediaries, corporate relationships, and direct outreach to founder-owned businesses. Insignia's Walnut Creek location provides a geographic advantage in accessing companies outside major private equity markets. The firm also pursues opportunities through corporate carve-outs and family-business succession transitions.

### Who runs investment decisions at Insignia Capital Group?

Insignia's investment committee is composed of the firm's senior partners. The principals bring experience from established private equity platforms, investment banks, and operating roles (per the firm's official communications). The lean partnership structure centralizes decision-making, with all material investment approvals handled internally.

### What types of companies does Insignia Capital Group target?

Insignia targets lower-middle-market companies with established business models, recurring revenue profiles, and fragmentation opportunities. Target sectors include business services, consumer products, healthcare services, and specialty manufacturing. The firm looks for situations where ownership transitions, operational improvements, or add-on acquisition strategies can accelerate value creation.

### How is Insignia Capital Group structured — fund-based or permanent capital?

Insignia operates as a traditional closed-end private equity fund manager, raising committed capital from institutional limited partners into sequential vintage funds. The firm does not maintain a permanent capital vehicle or single-family backing; GP commitment economics and fund-level returns drive alignment with investors.

## Related profiles

- [Insight Equity](https://altss.com/profile/insight-equity)
- [Insignia Ventures Partners](https://altss.com/profile/insignia-ventures-partners)

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Last updated: 2026-08-11T15:07:05.535Z

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