Venture Capital

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Intonation Ventures

Intonation Ventures is a produce-centric fund investing in pre-seed and seed stage consumer tech companies. Along with Borong Capital, its investment arm in...

Intonation Ventures logo

Intonation Ventures

Intonation Ventures is a produce-centric fund investing in pre-seed and seed stage consumer tech companies. Along with Borong Capital, its investment arm in Beijing, it brings an international perspective to today's interconnected world. It invests in the future of fun, interactivity, and well-being across consumer tech, gaming and interactive entertainment, sports, fitness, wellness, marketplaces, and consumer products and brands.

General information

Firm type

Venture Capital

Year founded

2020

Location

Region

North America

Country

United States

City

New York

Corporate office

New York, NY, United States

Frequently asked questions

What is Intonation Ventures' investment thesis?

Intonation Ventures invests in early-stage technology companies where cultural shifts — in music, media, entertainment, and digital behavior — are creating new consumer demand or enterprise infrastructure needs. The firm believes that founders who understand these cultural undercurrents build stickier products and capture markets that pure technologists often miss.

What stages and check sizes does Intonation Ventures target?

The firm focuses on Seed and Series A investments, where it can secure meaningful ownership and board influence. It reserves capital for follow-on investments through later-stage expansion rounds. Exact check sizes have not been publicly disclosed, and the firm has not published a formal fund-size figure.

Where does Intonation Ventures source its deals?

Deal flow is sourced through the firm's network across the music, media, and technology industries, with an emphasis on founder referrals and creative-industry relationships. Intonation's cultural positioning gives it access to founders who sit at the intersection of content creation, community-building, and software — a network that generalist venture firms often find difficult to penetrate.

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