# Jiangsu Broadcasting

Jiangsu Broadcasting is a Government / Public Body based in Nanjing, China.

## Overview

- **Organization type:** Government / Public Body
- **Headquarters:** Nanjing, China
- **Region:** Asia
- **Address:** No. 4, Beijing East Road, Nanjing, Jiangsu, China
- **Founded:** 2001
- **Assets under management:** Undisclosed
- **Website:** http://www.jsbc.com
- **LinkedIn:** https://www.linkedin.com/company/jiangsu-broadcasting-corporation
- **Wikidata:** Q6191707

## Regulatory record

- **Reports private funds:** No

## About

Jiangsu Broadcasting is a government agency based in Nanjing, China. It manages assets valued at approximately $5.9 billion across 11 funds, primarily focused on the Asia region.

## Sectors

- Media & Entertainment
- Infrastructure
- Real Estate

## Questions

### What physical assets does JSBC hold beyond its broadcasting operations?

Public record identifies two significant real assets: the JSBC Headquarters at No. 4 Beijing East Road in central Nanjing, a commercial building it owns and occupies, and the Jiangsu Cable Three-Network Integration Hub Center in the Qilin Science and Technology Innovation Park. The latter is an industrial facility supporting the province's integration of broadcast, broadband, and telecommunications networks.

### Does JSBC have any presence outside mainland China?

Yes. JSBC partners with PCCW's now TV in Hong Kong to operate nowJelli, a co-branded channel. This partnership gives JSBC a controlled international distribution window without establishing a standalone overseas subsidiary. No other foreign offices or ventures have been disclosed.

### Does Jiangsu Broadcasting operate as a fund or accept outside capital?

No. JSBC is not a fund manager, does not raise third-party capital, and does not have a disclosed AUM in the conventional sense. Its capital comes from provincial government allocations, and its investment activity is confined to directly owned operating assets and strategic joint ventures like the now TV partnership.

### Is Jiangsu Satellite TV operated separately from the provincial government's asset holdings?

No. Jiangsu Satellite TV sits within JSBC's operating structure and is not a separately capitalized entity. The provincial government's control extends across both the broadcast network and the underlying cable and real estate infrastructure, meaning programming decisions, asset allocation, and partnership strategy all flow through the same government governance channel.

## Related profiles

- [Jiangsu Boan Holdings Group](https://altss.com/profile/jiangsu-boan-holdings-group)
- [Jiangsu Changshun Investment Holdings](https://altss.com/profile/jiangsu-changshun-investment-holdings)

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Last updated: 2026-06-03T20:00:00.000Z

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