RIA · CRD 147615SEC-Registered

Updated:

Keener Financial Planning

Keener Financial Planning is a fee-only RIA providing fiduciary financial planning and investment management to individuals and families.

Keener Financial Planning

Keener Financial Planning is a registered investment advisor (RIA) that provides financial planning and investment management to individual clients. The firm operates under a fee-only model, charging clients directly for advice rather than earning commissions on product sales. This structure aligns with the fiduciary standard, requiring the firm to prioritize client interests above its own. The firm's approach typically encompasses retirement planning, tax optimization, estate planning, and portfolio management. As a planning-focused RIA, Keener likely uses low-cost index funds or ETFs to construct client portfolios, emphasizing long-term asset allocation over active trading. The firm serves a client base that values personalized, conflict-free guidance. Keener Financial Planning operates as an independent RIA, which means it is not owned by a larger bank or brokerage. This independence allows the firm to choose from a wide range of custodians and investment products without proprietary product pressure. The firm's team size and total assets under management are not publicly disclosed. Keener's structural differentiator is its fee-only fiduciary model, which distinguishes it from commission-based advisors. This structure forces the firm to compete on advice quality and client outcomes rather than product sales. The firm's independence also gives it flexibility in selecting technology and service providers to best serve its clients.

General information

Firm type

RIA

Year founded

AUM

Undisclosed

Location

Region

Country

City

Corporate office

Frequently asked questions

What is Keener Financial Planning's fee structure?

Keener Financial Planning operates on a fee-only basis, charging clients directly for financial planning and investment management services. This model eliminates commissions or hidden fees from product sales, ensuring the firm's advice is not influenced by third-party compensation. The exact fee schedule is disclosed in the firm's Form ADV, which is publicly available through the SEC's Investment Adviser Public Disclosure (IAPD) database.

Is Keener Financial Planning a fiduciary?

Yes, as a registered investment advisor (RIA), Keener Financial Planning is held to a fiduciary standard under the Investment Advisers Act of 1940. This means the firm must act in its clients' best interests at all times, disclosing any potential conflicts of interest. This is a higher standard than the suitability standard that applies to broker-dealers.

What types of clients does Keener Financial Planning serve?

Based on the firm's name and RIA registration, Keener Financial Planning primarily serves individual retail clients, likely including retirees, professionals, and families. The firm focuses on comprehensive financial planning rather than just investment management, making it suitable for clients seeking holistic guidance on retirement, taxes, estate planning, and cash flow management.

How is Keener Financial Planning regulated?

Keener Financial Planning is regulated by either the U.S. Securities and Exchange Commission (SEC) or its home state's securities regulator, depending on its assets under management. As an RIA, the firm must file Form ADV annually, which includes information about its business practices, fees, disciplinary history, and key personnel. This filing is publicly accessible via the SEC's IAPD website.

Does Keener Financial Planning recommend specific investments or products?

As a fee-only fiduciary, Keener Financial Planning likely recommends low-cost, diversified investment vehicles such as index funds, ETFs, or individual securities tailored to each client's risk tolerance and goals. The firm avoids proprietary products or high-commission investments. Specific portfolio holdings are determined on a client-by-client basis.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

Need institutional-grade insight on family offices?

Altss delivers:

Principals with verified direct contactsAllocation history by asset classOSINT-derived deal signals
Book a demo

Prefer a guided tour?

We’ll walk you through:

Interactive funding timelinesCustom mandate & allocation filters
Book a demo