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Latitude Capital
Latitude is a venture capital firm focused on being the first call and partner to founders scaling from 0 to 1. It specializes in supporting founders on their...
Latitude Capital
Latitude is a venture capital firm focused on being the first call and partner to founders scaling from 0 to 1. It specializes in supporting founders on their ideation to product-market-fit journey and brings a multi-stage lens. Latitude focuses primarily on companies at the intersection of software and AI who are reshaping workflows and economic gains in core sectors.
General information
Firm type
Private Equity
Year founded
2009
Location
Region
North America
Country
United States
City
San Francisco
Corporate office
San Francisco, CA, United States
Sector focus
Frequently asked questions
What investment stage does Latitude Capital typically target?
Latitude targets the ideation-to-product-market-fit phase, describing its role as being the "first call and partner to founders scaling from 0 to 1." This places its engagement earlier than most institutional seed funds. The firm also states it brings a multi-stage lens from prior experience with unicorn outcomes, though it does not segment its stage allocation or disclose its current portfolio's stage distribution.
How does Latitude Capital source proprietary deal flow?
Latitude describes its posture as becoming the "first call" for founders, a sourcing model that relies on founder relationships rather than auction processes. The firm produces a podcast (Latitude Insights) and a newsletter as content-led origination tools. Without a disclosed partner roster or track record of platform investments, the effectiveness of that origination pipeline cannot be independently verified.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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