# LaunchCapital

LaunchCapital is a Single Family Office based in New Haven, United States.

## Overview

- **Organization type:** Single Family Office
- **Headquarters:** New Haven, United States
- **Region:** North America
- **Address:** 195 Church St, 17th Floor, New Haven, CT, United States
- **Founded:** 2008
- **Assets under management:** Undisclosed
- **Website:** launchcapital.com
- **LinkedIn:** https://www.linkedin.com/company/launchcapital-llc/

## Regulatory record

- **Reports private funds:** No

## About

LaunchCapital was established in 2008 by Elon Boms. The office manages wealth generated by the Pritzker family’s Hyatt hotels holdings. Karen Pritzker and Michael Vlock are the principals whose capital the firm deploys. The firm concentrates on seed-stage direct investments and fund commitments. Asset classes include venture capital, real estate and philanthropic vehicles. Confirmed focuses span AgriTech & FoodTech, Digital Health, FinTech, PropTech and related technology areas. All activity occurs within North America. The office also maintains philanthropic structures such as the Seedlings Foundation and supports the Michael J. Fox Foundation through the Robert A. Pritzker Prize. The team operates from headquarters at 195 Church Street in New Haven. Additional properties include the Stony Creek Residence and Castle Folly in Bermuda. Family members participate in YPO and the King David Society. No operational events from the last 24 months appear in available records. LaunchCapital functions as the dedicated investment arm for one branch of the Pritzker family. Governance remains internal to the principals and their designated managing director, with no external fund vehicles or third-party LP capital disclosed.

## Sectors

- AgriTech & FoodTech
- Digital Health
- FinTech
- PropTech
- Real Estate

## People

- Elon Boms — Founder and Chairman of LaunchCapital; Managing Director of Pritzker Vlock Family Office

## Questions

### Who runs investment decisions at LaunchCapital?

Elon Boms serves as Founder and Chairman. He also acts as Managing Director of the Pritzker Vlock Family Office.

### What investment stages does LaunchCapital target?

The firm focuses exclusively on seed-stage opportunities and provides follow-on capital to existing holdings.

### Does LaunchCapital participate in fund commitments or only direct deals?

It executes both direct co-investments through SPVs and commitments to external venture funds.

### Which regions does LaunchCapital invest in?

All documented investments occur within North America.

### How is LaunchCapital related to the broader Pritzker family?

It serves one branch of the family; cousins JB Pritzker and Penny Pritzker maintain separate profiles and vehicles.

### Does LaunchCapital maintain philanthropic structures?

Yes. The office operates the Seedlings Foundation and established the Robert A. Pritzker Prize for Leadership in Parkinson's Research at the Michael J. Fox Foundation.

## Related profiles

- [TAG Associates](https://altss.com/profile/tag-associates-llc)
- [Simon Quick Advisors](https://altss.com/profile/simon-quick-advisors-llc)

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Last updated: 2026-08-10T15:54:10.904Z

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