# LIV Capital

LIV Capital is a Private Equity based in Mexico City, Mexico.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Mexico City, Mexico
- **Region:** Latin America
- **Address:** Mexico City, Mexico
- **Founded:** 2006
- **Assets under management:** $300M - $500M (Altss estimate)
- **Website:** livcapital.mx
- **LinkedIn:** https://www.linkedin.com/company/livcapital

## Regulatory record

- **Reports private funds:** No

## About

Latin Idea Ventures is a Mexico-based private equity fund manager founded in early 2000. The firm has raised four funds for mid-to-later stage ventures with technology-driven growth. Latin Idea Ventures has made 16 investments, including a 2018 investment in CENCOR.

## Sectors

- FinTech
- Enterprise Software
- PropTech
- Healthcare Services
- Education
- Mobility & Transportation

## People

- Alfredo Castellanos — Managing Partner & Co-Founder
- Francisco Lelo de Larrea — Managing Partner & Co-Founder
- Alexander Rossi — Managing Partner

## Questions

### Who runs investment decisions at LIV Capital?

Alfredo Castellanos, Francisco Lelo de Larrea, and Alexander Rossi serve as Managing Partners and form the core investment committee. Castellanos and Lelo de Larrea co-founded the firm in 2006; Rossi joined shortly after and has been a public-facing lead on multiple portfolio company boards. The partnership brings a finance and private equity background rather than a founder-operator profile, which shapes the firm's diligence-first culture.

### What is LIV Capital's typical check size and stage focus?

LIV writes initial checks of $2 million to $10 million, targeting post-seed through Series B rounds. The firm positions itself as a first-institutional-check investor — meaning it often leads or co-leads rounds where no prior venture capital firm had board-level governance. This stage focus puts LIV directly in competition with regional multi-stage players like Kaszek and monashees, though LIV targets smaller absolute round sizes.

### Which sectors does LIV Capital concentrate on?

The firm's clearest sector concentrations are FinTech and proptech, based on announced deals. Portfolio company examples include Clara (corporate cards and spend management), Yave (digital mortgage origination), and Homie (rental marketplace). LIV also actively evaluates enterprise software, healthcare services, education technology, and mobility investments across Mexico, Colombia, and Brazil.

### How does LIV Capital source deal flow in Mexico?

LIV's 2006 founding date gives it a structural sourcing advantage: the firm built relationships with Mexican entrepreneurs, universities, and corporate spinout teams a full five to seven years before the 2012–2015 venture wave brought competing funds. The Managing Partners' networks in Mexican private equity and banking circles also generate proprietary referrals from non-tech family offices and industrial conglomerates transitioning into digital.

## Related profiles

- [LiU Invest](https://altss.com/profile/liu-invest)
- [Livelihoods Venture](https://altss.com/profile/livelihoods-venture)

---

Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/liv-capital

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology