# Mars Equity Partners

Mars Equity Partners is a Private Equity based in Fremont, United States.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Fremont, United States
- **Region:** North America
- **Address:** Fremont, CA, United States
- **Founded:** 2016
- **Assets under management:** Undisclosed
- **Website:** marsequitypartners.com
- **LinkedIn:** https://www.linkedin.com/company/marsequity

## Regulatory record

- **Reports private funds:** No

## About

Mars Equity Partners is an investment firm founded by operators who understand the complexities of starting, growing and selling a small business. When they invest capital, they also send in exceptional talent to help run and scale the business. They emphasize taking care of people, avoid financial engineering, and take a thoughtful, intentional approach to nurturing legacies built over years or decades.

## Sectors

- Industrial Tech

## Questions

### What size of companies does Mars Equity Partners typically acquire?

The firm operates in the lower middle market, a segment generally understood to include businesses generating between $10 million and $100 million in annual revenue. Mars pursues control acquisitions, which allows it to dictate strategic direction and operational improvements post-close. Exact target revenue floors and ceilings have not been published by the firm.

### Does Mars Equity Partners participate in fund commitments or only direct deals?

Mars Equity Partners is structured as a direct investor, taking controlling equity stakes in portfolio companies. There is no public evidence the firm operates as a fund-of-funds or makes passive limited-partner commitments to other private equity managers. The firm raises its own institutional funds for direct deployment.

## Related profiles

- [Mars Development & Investment](https://altss.com/profile/mars-development-investment)
- [Mars Growth Capital](https://altss.com/profile/mars-growth-capital)

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Last updated: 2026-08-11T15:07:26.757Z

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