# Matador Financial

Matador Financial is a RIA based in Saint Johns.

## Overview

- **Organization type:** RIA
- **Headquarters:** Saint Johns
- **Assets under management:** Undisclosed
- **Website:** https://matadorfinancial.net

## Regulatory record

- **CRD number:** 171065
- **Registration status:** Registered
- **Reports private funds:** No
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/171065

## About

Matador Financial is a Registered Investment Advisory firm operating as a fee-only practice that upholds a fiduciary standard. It specializes in providing financial guidance and investment management to professional athletes, and also serves artists, entertainers, and individuals with traditional career paths. The firm acts as a personal CFO and builds diversified portfolios using a Core-Satellite approach with passive and active management.

## People

- Eric A. Rust — Founder
- Marco Coleman — Co-Founder

## Questions

### Who runs investment decisions at Matador Financial?

No named principals or investment committee members are publicly associated with the firm. The leadership structure is not disclosed.

### How does Matador Financial deploy capital?

There is no public record of the firm's asset allocation, direct investments, or fund commitments. The deployment strategy is unknown.

### What sectors does Matador Financial invest in?

No sector preferences have been disclosed by the firm or reported by external sources. The portfolio composition is entirely private.

## Related profiles

- [ATLANTIC FAMILY WEALTH, LLC](https://altss.com/profile/atlantic-family-wealth-llc)
- [JLA Investment Management](https://altss.com/profile/jla-investment-management)

---

Last updated: 2026-08-11T15:07:26.757Z

Canonical page: https://altss.com/profile/matador-financial

Maintained by Altss — https://altss.com — methodology: https://altss.com/methodology