Multi-Family OfficeRIA · CRD 113057SEC-Registered

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Mission Wealth

Mission Wealth was established in 2000 by Brad Stark and Seth Streeter. The founders built the firm around coordinated wealth advisory services rather than...

Mission Wealth logo

Mission Wealth

Mission Wealth was established in 2000 by Brad Stark and Seth Streeter. The founders built the firm around coordinated wealth advisory services rather than product distribution. Its employee-owned model distinguishes the operation from typical advisory platforms. The firm allocates across private equity, private credit, real estate and venture capital strategies. It executes through fund commitments and direct positions. Confirmed holdings and partnerships include activity in late-stage venture and buyout transactions. Geographic reach centers on North America with additional exposure via co-investors. ESG criteria appear in the technology allocation process. Assets under management stand at $7.7 billion. The firm completed three mergers in 2025, incorporating Diversified Asset Management in October, Retter Capital Management in September and an earlier transaction with Green Valley Wealth Management. Great Hill Partners took a minority stake in May 2025, placing Matthew Vettel on the board. John Wernz serves as Partner and maintains external roles at Datalign and Choice Bank. Additional offices remain undisclosed. The employee-owned structure creates a distinct governance layer. Ownership alignment influences succession and compensation decisions. This setup separates Mission Wealth from both single-family offices and traditional RIAs that rely on external capital or product sales.

General information

Firm type

Multi Family Office

Year founded

2000

AUM

7.7B (Altss estimate)

Location

Region

North America

Country

United States

City

Santa Barbara

Corporate office

Santa Barbara, California, United States

Principals

Seth Streeter

Co-founder

Altss tracks 1 additional named team member for this firm — including direct investment leads, IR, and operating principals not listed on the public website.

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Sector focus

Private EquityPrivate CreditReal EstateVenture CapitalESG

Frequently asked questions

Who runs investment decisions at Mission Wealth?

Seth Streeter and Brad Stark established the firm and continue to shape its direction. John Wernz serves as Partner and Strategic Advisor with board roles at affiliated entities.

How does Mission Wealth source proprietary deal flow?

The firm uses its network of merged entities and external partnerships. Relationships with Great Hill Partners and professional associations such as YPO provide access to opportunities.

Is Mission Wealth structured as a single family office or does it operate more like a venture firm?

It functions as a multi-family office serving multiple client families. The firm also commits to venture capital and private equity vehicles alongside direct strategies.

Does Mission Wealth participate in fund commitments or only direct deals?

The firm uses both fund commitments and direct positions. Its confirmed investment types include fund of funds, private credit, private equity and real estate.

What investment stages does Mission Wealth typically target?

Activity centers on late-stage venture capital and buyout transactions. The firm maintains exposure across multiple private market stages through its fund and direct allocations.

Where does the underlying wealth come from?

The firm was founded by wealth advisors Brad Stark and Seth Streeter. No single family or corporate source is publicly identified as the origin of the client capital.

What is Mission Wealth's known posture on co-investments alongside external GPs?

The firm engages in co-investments through its private equity and venture activities. Partnerships such as the 2025 transaction with Great Hill Partners illustrate this approach.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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