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MKT1
MKT1 is a private equity based in Los Altos, founded 2020; the Altss profile covers its classification, headquarters, registration, AUM band, and key contacts...
MKT1
MKT1 helps B2B startups build marketing through MKT1 Newsletter & advising with Emily Kramer.
General information
Firm type
Private Equity
Year founded
2020
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Los Altos
Corporate office
Los Altos, United States
Principals
Emily Kramer
Creator & Advisor
Kathleen Estreich
Co-founder, MKT1 Capital
Sector focus
Frequently asked questions
Is MKT1 a family office or a venture firm?
MKT1 operates as an asset manager with a venture arm, MKT1 Capital, that raised an early-stage fund and deployed from 2022 through 2024. The fund no longer makes new investments and is solely managing its existing portfolio through follow-ons. Emily Kramer now angel invests individually, and co-founder Kathleen Estreich invests at Pear Ventures.
How does MKT1 source its deal flow?
Deal flow historically came through the MKT1 community — a newsletter with roughly 80,000 subscribers, advisory relationships with venture-backed B2B startups, and events such as Supper Clubs and the Gen Marketer Summit. That operator network gave Kramer and Estreich early visibility into startups building marketing teams and GTM infrastructure.
What investment stages does MKT1 Capital target?
MKT1 Capital invested at the early stage, writing checks into seed and startup rounds. The firm has since confined its investing activity to follow-on rounds for its existing portfolio companies and is not making new initial investments.
Which sectors does MKT1 explicitly invest in?
The firm invests in B2B startups across vertical software, AI, fintech, and GTM technology. Disclosed portfolio names include the AI-driven outbound platform Clay, the personalization tool Mutiny, the cap-table manager Pulley, the brand-tracking platform Tracksuit, and the customer-onboarding software Arrows.
Who runs investment decisions at MKT1?
Investment decisions for the MKT1 Capital fund were led by Emily Kramer and Kathleen Estreich. Since the fund stopped making new investments, Kramer has shifted to individual angel investing and Estreich has joined Pear Ventures as an investor.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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