# Muse Capital

Muse Capital is a Private Equity based in Santa Monica, United States.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Santa Monica, United States
- **Region:** North America
- **Address:** Los Angeles, CA, United States
- **Founded:** 2025
- **Assets under management:** Undisclosed
- **Website:** musecapital.vc
- **LinkedIn:** https://www.linkedin.com/company/muse-capital-muxin

## Regulatory record

- **CRD number:** 304463
- **SEC file number:** 801-134745
- **Registration status:** Registered
- **Reports private funds:** Yes
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/304463

## About

Muse Capital is an SEC-registered investment adviser in Santa Monica, CA, registered since 2025. The firm manages approximately $104 million in regulatory assets. It has 2 employee and 1 investment adviser.

## Sectors

- Digital Health
- Women's Health
- Fertility
- Menopause
- Mental Health
- Media & Entertainment
- Gaming
- Esports
- FinTech
- EdTech
- Pet Care
- Sustainability
- Wellness
- Beauty
- Sports
- PropTech
- B2B SaaS
- Enterprise Software
- Marketplace
- Cannabis

## Offices

- New York
- Beverly Hills
- Morristown
- Paris
- San Francisco
- Ross
- London

## People

- Assia Grazioli Venier — Founding Partner
- Rachel Springate — Founding Partner
- Elizabeth Gill — Venture Partner
- Maria De Santis — Principal

## Questions

### Who runs investment decisions at Muse Capital?

Investment decisions are led by Founding Partners Assia Grazioli Venier and Rachel Springate. They are supported by Venture Partner Elizabeth Gill and Principal Maria De Santis. The team brings operating and brand-building experience rather than traditional finance backgrounds.

### How does Muse Capital source proprietary deal flow?

The firm leans heavily on its operators' network across entertainment, sports, and consumer brands. Strategic partnerships with companies like Disney, Live Nation, and Universal Music Group, combined with access to celebrities and high-net-worth individuals, provide a pipeline that is often closed to generalist venture firms.

### Does Muse Capital lead rounds or participate primarily as a co-investor?

The firm can lead or co-lead seed rounds. For instance, Muse Capital led a strategic investment round in Ohai.ai alongside celebrity and executive mothers. It also co-invests alongside top-tier funds like Andreessen Horowitz, GV, Forerunner, and Lightspeed.

### What is Muse Capital's thesis in women's health?

Muse Capital views women's health as a trillion-dollar opportunity spanning fertility, menopause, hormonal health, and maternal care. Portfolio companies include Midi Health (menopause), Conceivable Life Sciences (AI-driven IVF), Cofertility (egg freezing and donation), and Eli Health (continuous hormone monitoring).

### How did Muse Capital expand into sports investing?

Assia Grazioli Venier led a consortium that acquired the Italy SailGP team, and the firm invested in LOVB San Francisco, a professional volleyball franchise. This extends their thesis on women's sports as an overlooked consumer category with large, engaged audiences.

### What is the Optima Program announced by Muse Capital?

Muse Capital announced the Optima Program to accelerate women's health innovations specifically within sports contexts. The details are part of the firm's broader effort to bridge its health and sports investment verticals, though full parameters of the program have not been publicly detailed beyond its launch announcement.

## Related profiles

- [Muse Builder](https://altss.com/profile/muse-builder)
- [Musharaka Capital](https://altss.com/profile/musharaka-capital)

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Last updated: 2026-06-03T20:00:00.000Z

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