# Newfront Insurance

Newfront Insurance is an other based in San Francisco, United States.

## Overview

- **Organization type:** other
- **Headquarters:** San Francisco, United States
- **Region:** North America
- **Address:** San Francisco, CA, United States
- **Founded:** 2017
- **Assets under management:** Undisclosed
- **Website:** newfront.com
- **LinkedIn:** https://www.linkedin.com/company/newfrontinsurance

## Regulatory record

- **Reports private funds:** No

## About

Newfront Insurance was founded in 2017 by Spike Lipkin and Gordon Wintrob, both veterans of the insurance brokerage industry. The firm operates as a modern insurance brokerage and technology company, offering commercial and personal insurance services through a proprietary digital platform. Wealth origin is not publicly disclosed for the founders, who built Newfront through venture capital funding rather than family capital. Newfront's strategy centers on digitizing the insurance brokerage process — it writes policies across property & casualty, cyber liability, workers' compensation, benefits, and personal lines. The platform provides clients with a dashboard to manage policies, certificates of insurance, and claims. The firm targets mid-market and enterprise businesses, with a stated focus on technology, real estate, professional services, and life sciences sectors. Confirmed geographies include the United States, with offices in San Francisco, Los Angeles, New York, Dallas, Chicago, Seattle, Denver, Phoenix, and Austin. Newfront has raised over $300 million in venture funding from investors including Goldman Sachs Asset Management, B Capital Group, and Founders Fund. The firm does not disclose total premiums underwritten or deployment figures. May 2024: Newfront announced a partnership with Zurich North America to streamline the commercial insurance renewal process for mid-market clients (per Newfront, May 2024). The firm employs around 1,000 people across its offices. What distinguishes Newfront is its hybrid model — it is both a licensed insurance brokerage and a technology platform, not a pure insurtech marketplace. The firm's software layer is designed to reduce friction in the traditional brokerage workflow, giving clients self-service capabilities while retaining human advisors. This approach positions Newfront as a competitor to legacy brokers like Marsh and Aon, but with a digital-first architecture.

## Sectors

- InsurTech
- Enterprise Software
- FinTech

## Offices

- Los Angeles
- New York
- Dallas
- Chicago
- Seattle
- Denver
- Phoenix
- Austin

## People

- Spike Lipkin — Co-Founder & CEO
- Gordon Wintrob — Co-Founder & COO

## Questions

### Does Newfront Insurance participate in fund commitments or only direct deals?

Newfront does not participate in fund commitments or direct investments. The firm's operations are limited to insurance brokerage, risk advisory, and technology services for policy management. It does not deploy capital as a limited partner or general partner in investment funds.

### What insurance lines does Newfront typically focus on?

Newfront writes commercial and personal insurance policies across a broad range of lines, including property & casualty, cyber liability, workers' compensation, benefits, and personal lines. The firm targets mid-market businesses in technology, real estate, professional services, and life sciences sectors, and also serves high-net-worth individuals for personal insurance needs (per the firm's official communications).

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- [Hippo](https://altss.com/profile/hippo)
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Last updated: 2026-06-03T20:00:00.000Z

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