# Optivest

Optivest is a Multi Family Office based in San Juan Capistrano, United States.

## Overview

- **Organization type:** Multi Family Office
- **Headquarters:** San Juan Capistrano, United States
- **Region:** North America
- **Address:** Dana Point, CA, United States
- **Founded:** 1987
- **Assets under management:** $200M – $500M (Altss estimate)
- **Website:** optivestinc.com

## Regulatory record

- **CRD number:** 137070
- **SEC file number:** 801-68965
- **Registration status:** Registered
- **Reports private funds:** No
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/137070

## About

OPTIVEST, INC. is an SEC-registered investment adviser in SAN JUAN CAPISTRANO, CA, registered since 2008. The firm manages $319 million in assets, $210 million on a discretionary basis. It has 4 employees and 3 investment advisers.

## Sectors

- Real Estate
- Private Equity

## People

- Gregory P. Goettsch — Founder & President

## Questions

### How is Optivest structurally different from a standard RIA?

Optivest operates both a registered investment advisor and a licensed mortgage brokerage, Optivest Properties, Inc., under the same corporate umbrella. This allows the firm to originate, fund, and service private real estate loans for clients, while also managing securities portfolios. Few Southern California wealth managers of comparable scale combine fiduciary asset management with an in-house lending arm.

### What types of investments does Optivest offer its clients?

The firm has historically placed client capital into direct private real estate loans, private equity offerings, and traditional managed securities accounts. Its mortgage division originates loans secured by California residential and commercial property. Private placement memoranda show a focus on real estate development projects and small to mid-sized operating businesses in the Western U.S.

### What was the SEC proceeding involving Optivest?

In March 2018, the SEC entered an administrative order finding that Optivest failed to disclose certain compensation arrangements in a private placement memorandum for a $3 million offering in 2011. The firm settled the matter by consenting to a cease-and-desist order and paying a $75,000 civil penalty, without admitting or denying the findings (per SEC File No. 3-18383, 2018).

### Who runs investment decisions at Optivest?

Gregory P. Goettsch, the founder and president, is the central investment decision-maker and the named principal on both the firm's RIA and its FINRA broker-dealer registration. No additional named investment committee or CIO has been publicly identified in regulatory filings or the firm's communications.

## Related profiles

- [Elevation Point Wealth Partners](https://altss.com/profile/elevation-point-wealth-partners-llc)

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Last updated: 2026-07-06T01:24:22.549Z

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