# OwnLocal

OwnLocal is an Asset Manager based in Austin, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Austin, United States
- **Region:** North America
- **Address:** Austin, TX, United States
- **Assets under management:** Undisclosed
- **Website:** ownlocal.com
- **LinkedIn:** https://www.linkedin.com/company/ownlocal

## Regulatory record

- **Reports private funds:** No

## About

We help local media companies to power their digital services by automatically converting traditional print ads into powerful online marketing campaigns.

## Sectors

- Local Media
- Enterprise Software
- Digital Advertising

## Questions

### What does OwnLocal's technology actually do for a local newspaper?

OwnLocal's platform takes a print advertisement and automatically transforms it into digital formats such as search engine ads, social media placements, and display retargeting. The newspaper's sales team sells the bundled digital service to local businesses, using OwnLocal's automated system to fulfill the campaign without manual digital production work. This allows the newspaper to offer a modern marketing suite under its own brand name.

### Does OwnLocal sell advertising services directly to businesses?

No. OwnLocal operates exclusively as a white-labeled technology partner for media companies. Its platform is embedded within the media company's sales process, meaning the end business client interacts with the local newspaper or broadcaster, not with OwnLocal. OwnLocal's revenue comes from its media partners, not from direct advertiser relationships.

### Is OwnLocal a venture-backed company or a closely held technology firm?

OwnLocal's funding history, ownership structure, and investor base are not publicly disclosed. The firm maintains a low public profile regarding its capital structure, and no regulatory filings or funding announcements are currently documented in the primary sources available for this profile.

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Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/ownlocal

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