# Pivotal Software

Pivotal Software is an other based in San Francisco, United States.

## Overview

- **Organization type:** other
- **Headquarters:** San Francisco, United States
- **Region:** North America
- **Address:** San Francisco, United States
- **Founded:** 2013
- **Assets under management:** Undisclosed
- **Website:** pivotal.io

## Regulatory record

- **Reports private funds:** No

## About

Pivotal Software was founded in 2013 in San Francisco, California. The company provides solutions for modernizing applications and infrastructure. It offers tools for simplifying multi-cloud operations and enhancing software delivery and collaboration.

## Sectors

- Enterprise Software
- Cloud Computing
- Data Infrastructure

## Questions

### Who founded Pivotal Software, and what was the backstory?

Pivotal was formed in 2013 as a spin-out from EMC and VMware, led by Paul Maritz (former VMware CEO). The firm combined Pivotal Labs, a software development consultancy, with VMware's Cloud Foundry platform and the Spring framework. EMC provided initial funding and retained a majority stake after the spin-out (per EMC investor materials, 2013).

### What was Pivotal's primary product, and who were its competitors?

Pivotal's flagship product was Pivotal Cloud Foundry, a platform-as-a-service for enterprise applications. It also maintained the Spring Java framework. Key competitors included Red Hat OpenShift (acquired by IBM) and Google's Kubernetes ecosystem. The platform targeted large enterprises migrating to cloud-native architectures (per the firm's SEC filing for IPO, March 2018).

### How was Pivotal Software related to VMware?

VMware was a sibling company under EMC before the spin-out. In 2019, VMware acquired Pivotal for $2.7 billion, integrating it into VMware's cloud and Kubernetes strategy. The acquisition closed in December 2019 (per VMware's 10-K, February 2020).

### Did Pivotal Software have any notable investors or a venture capital back?

Pivotal was primarily backed by EMC, which contributed assets and cash. The company also took minority investments from Ford and Microsoft in 2014 (per the New York Times, October 2014). No traditional venture capital firms led rounds prior to the IPO.

### What happened to Pivotal's leadership after the acquisition?

Paul Maritz left as CEO in 2018 and was succeeded by Rob Mee, formerly head of Pivotal Labs. After VMware acquired Pivotal, Rob Mee departed in 2020 (per Bloomberg, January 2020). The technology and brand were absorbed into VMware's Tanzu portfolio.

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Last updated: 2026-06-03T20:00:00.000Z

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