# Playtika Growth Investments

Playtika Growth Investments is a Private Equity based in Herzliya, Israel.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Herzliya, Israel
- **Region:** Middle East
- **Address:** Herzliya, Israel
- **Founded:** 2018
- **Assets under management:** Undisclosed
- **Website:** www.playtika.com
- **LinkedIn:** https://il.linkedin.com/company/playtika

## Regulatory record

- **Reports private funds:** No

## About

Discover how Playtika blends art and science to create engaging experiences for millions worldwide, setting the standard for gaming brands and companies.

## Sectors

- Media & Entertainment

## Questions

### How does the firm source its investment pipeline?

The pipeline is built primarily through Playtika's existing network of game developers and its executive team's relationships across the Israeli and European gaming ecosystems. The parent company's market position as a consolidator of under-monetized game portfolios means many target studios are identified through direct outreach to teams considering an exit rather than competitive auction processes. Concrete sourcing details beyond this are not publicly disclosed.

## Related profiles

- [Playground Ventures](https://altss.com/profile/playground-ventures)
- [Play Time Ventures](https://altss.com/profile/play-time-ventures)

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Last updated: 2026-06-03T20:00:00.000Z

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