Venture Capital

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Popstar Ventures

Popstar Ventures is a Manhattan-based investment firm established in 2023. It focuses on pre-seed and seed-stage investments in US technology and consumer...

Popstar Ventures logo

Popstar Ventures

Popstar Ventures is a Manhattan-based investment firm established in 2023. It focuses on pre-seed and seed-stage investments in US technology and consumer start-ups.

General information

Firm type

Venture Capital

Year founded

2023

AUM

Undisclosed

Location

Region

North America

Country

United States

City

New York

Corporate office

New York, NY, United States

Additional offices

Los Angeles · San Francisco · Chicago · Washington DC · Louisville · Miami

Principals

Adontis Haskins

Founding General Partner

Hailey Floyd

Director of Marketing & Investor Relations

Jordan Walker

VP of Partnerships

Richard Thorpe

VP of Partnerships

Alex Rose

Advisor

Ravi Kumar

Advisor

Jorge de los Santos

Advisor

Sector focus

Media & EntertainmentEnterprise SoftwareDigital HealthAgriTech & FoodTechRobotics & AutomationLuxury

Frequently asked questions

Who runs investment decisions at Popstar Ventures?

Adontis Haskins is the Founding General Partner and leads the investment team. Popstar operates a lean structure with VPs of partnerships and a director of marketing and investor relations supporting deal flow and portfolio support. The firm's website does not list additional investment partners, suggesting Haskins holds central decision-making authority.

How does Popstar Ventures source proprietary deal flow?

Popstar draws deal flow from its ecosystem of creators, athletes, influencers, family offices, and institutional backers. The firm's partnership model embeds celebrities and talent into the capital base, giving portfolio companies access to large, engaged fan communities. This talent-network sourcing model is unusual among early-stage venture firms.

Does Popstar Ventures lead rounds or co-invest?

The firm prefers to co-invest alongside a strong lead investor rather than pricing rounds itself, though it will lead if necessary. Popstar describes itself as a founder's first partner and targets pre-seed and seed stages — check sizes are not publicly disclosed.

What investment stages and sectors does Popstar Ventures target?

Popstar invests at pre-seed and seed stages. The firm targets startups at the intersection of entertainment, consumer, and culture, with a specific focus on the creator economy. Sub-themes include future-of-work tools for creators, consumer experience platforms, and Gen Z-facing consumer brands.

Which sectors does Popstar Ventures explicitly avoid?

Popstar does not publish a formal exclusion list. However, its stated investment thesis — creator-economy tools, consumer experiences, and next-generation brands — implies a narrow aperture. Sectors such as deep tech, enterprise SaaS, and industrials fall outside the firm's disclosed mandate.

How is Popstar Ventures structured geographically?

The firm is headquartered in New York and maintains additional offices in Los Angeles, San Francisco, Chicago, Washington DC, Louisville, and Miami. This multi-city footprint supports its region-agnostic but US-focused deployment strategy.

Does Popstar Ventures maintain separate philanthropic or operating vehicles?

The firm's website does not reference affiliated philanthropic foundations, real-asset arms, or separate operating companies. Popstar appears to operate as a single-entity early-stage venture firm without adjacent vehicles.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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