# Potential VC

Potential VC is an Asset Manager based in London, United Kingdom.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** London, United Kingdom
- **Region:** Europe
- **Address:** London, United Kingdom
- **Founded:** 2015
- **Assets under management:** Undisclosed
- **Website:** potential.vc
- **LinkedIn:** https://www.linkedin.com/company/potential-vc

## Regulatory record

- **Reports private funds:** No

## About

Potential VC is a London-based investment company that employs a Venture Capital strategy.

## People

- Doug Scott — Founder
- Alex Dunsdon — Co-founder and Startup Advisor
- Emma Bell — CEO
- Shaazia Ebrahim — CMO/COO

## Questions

### Who runs investment decisions at Potential VC?

Founders Doug Scott and Alex Dunsdon set the investment direction, with Emma Bell as CEO and Shaazia Ebrahim as CMO/COO overseeing operations. Specific investment committee members are not publicly named.

### How does Potential VC source its deal flow?

Potential VC draws deal flow from Linkybrains, a professional community for polymaths and entrepreneurs co-founded by Scott and Dunsdon, and from The Friday Club London network. This gives the firm access to founders before they enter broad fundraising processes.

### Is Potential VC structured as a traditional venture firm?

Potential VC is an asset manager within the broader Potential Group platform. It blends venture investing with community-building through Linkybrains and operates a separate Impact Fund Builder for mission-oriented vehicles.

### Does Potential VC co-invest with other firms?

Yes, confirmed co-investors include Downing Ventures, Octopus Ventures, and Hambro Perks Ltd. The firm syndicates deals rather than operating exclusively as a solo lead investor.

### What is Potential VC's impact investing structure?

Potential VC runs an Impact Fund Builder that constructs and supports mission-oriented investment funds, separate from its core early-stage venture activities.

## Related profiles

- [Portercity Capital](https://altss.com/profile/portercity-capital)
- [Powell Growth Capital](https://altss.com/profile/powell-growth-capital)

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Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/potential-vc

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