Principal Asset Management AG
Principal Asset Management AG is a multi-family office headquartered in Vaduz, Liechtenstein.
Principal Asset Management AG
Principal Asset Management AG is a multi-family office headquartered in Vaduz, Liechtenstein. Founded in 1989, the owner-managed firm advises European entrepreneurial families on portfolio management, consolidated reporting and private market allocations from its Liechtenstein and FINMA-supervised Zurich hubs, giving clients EU/EEA and Swiss market access. Majority partner leadership aligns interests as the team integrates manager selection, risk oversight and administrative coordination—provides independent, long-term wealth structuring and executive family office services.
General information
Firm type
Multi Family Office
Year founded
1989
AUM
—
Location
Region
Europe
Country
—
City
Schaan
Corporate office
—
Frequently asked questions
What is Principal Asset Management AG?
Principal Asset Management AG is a multi family office headquartered in Schaan.
When was Principal Asset Management AG founded?
Principal Asset Management AG was founded in 1989.
Where is Principal Asset Management AG headquartered?
Principal Asset Management AG is headquartered in Schaan, in the Europe region.
What does Altss track for Principal Asset Management AG?
Altss maintains an OSINT-verified profile of Principal Asset Management AG covering investment focus (ESG policy, ticket size, target IRR, currency preference, regional focuses, industry focuses, technological focuses), team (service providers and advisors), deals (company deals and fund commitments), assets (real estate, public market positions, private companies, art and cultural holdings, philanthropy and foundations), and network (club memberships, associations, and event participation). Detailed values are available to Altss subscribers.
What is Principal Asset Management AG's website?
Principal Asset Management AG's public website is www.principalam.com. Verified contact details for principals and decision-makers are available to Altss subscribers.
What type of firm is Principal Asset Management AG?
Principal Asset Management AG is classified by Altss as a Multi Family Office within the Europe region.
How does Altss source intelligence on Principal Asset Management AG?
Altss combines OSINT (open-source intelligence) with regulatory filings, public disclosures, and licensed data partners. Source provenance is tracked to support compliance-ready research workflows.
How fresh is the Altss profile for Principal Asset Management AG?
Principal Asset Management AG's profile is part of Altss's continuous-refresh dataset, with a full update cycle at least every 30 days and priority changes applied as new information is verified.
Company types
Confirmed
Pipeline
Indicated
Negative
Industry focuses
Confirmed
Pipeline
Indicated
Negative
Regional focuses
Confirmed
Pipeline
Indicated
Negative
Technological focuses
Confirmed
Pipeline
Indicated
Negative
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Get accessInvestment stages
Confirmed
Pipeline
Indicated
Negative
Emerging interests
Hard exclusions
ESG policy
Direct deal program
Emerging manager LP program
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Get accessManager maturity preference
Confirmed
Indicated
Ticket size (USD M, min/max)
Preferred fund size (USD M, min/max)
Investment horizon (years, min/max)
Target IRR (%)
Max leverage
Liquidity terms
Currency preference
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Get accessPhilanthropy-only themes
Political donations
Service Providers & Advisors
| Category | Firm | Years Active | Primary Contact |
|---|---|---|---|
Company Deals
| Date | Company | Type | Sector | Geography | Role | Amount | Deal Lead | Co-investors | Insight |
|---|---|---|---|---|---|---|---|---|---|
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Get accessFund Commitments
| Date | Fund | Strategy | Geography | Role | Fund size | Vintage |
|---|---|---|---|---|---|---|
Club Memberships and Associations & Advisors
| Organization | Role | Since | Notes |
|---|---|---|---|
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Get accessEvent & Conference Participation
| Event | Role | Date | Location |
|---|---|---|---|
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Continuous refresh with full update cycles at least every 30 days.
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