# PURE Property Management

PURE Property Management is a null based in Los Gatos, United States.

## Overview

- **Organization type:** null
- **Headquarters:** Los Gatos, United States
- **Region:** North America
- **Address:** Los Gatos, CA, United States
- **Assets under management:** Undisclosed
- **Website:** purepm.co
- **LinkedIn:** https://www.linkedin.com/company/purepropertymanagement

## Regulatory record

- **Reports private funds:** No

## About

PURE Property Management and HomeRiver Group Merge, Secure $80 Million in Growth Capital

## Sectors

- Real Estate
- PropTech

## People

- Joe Polverari — Co-founder & CEO
- John Hirschfeld — Co-founder & Chairman
- Mike Catalano — Co-founder, President & COO
- Doug Dale — Co-founder, Chief Real Estate Investment Officer & Head of Institutional

## Questions

### Who runs investment decisions at PURE Property Management?

The firm's co-founders collectively lead strategy: Joe Polverari as CEO, John Hirschfeld as Chairman, Mike Catalano as President & COO, and Doug Dale as Chief Real Estate Investment Officer & Head of Institutional. The firm does not disclose a separate investment committee or CIO role.

### How does PURE Property Management source proprietary deal flow?

PURE grows primarily through seller-aligned acquisitions of smaller property management companies, having completed over 100 such deals. The firm markets itself to potential sellers as offering career growth and benefits to their teams while integrating them into a national platform.

### Does PURE Property Management participate in fund commitments or only direct deals?

PURE Property Management does not appear to manage external capital as a fund. Its operations are funded through growth capital raises and cash flow from property management services. It does not disclose a fund structure or capital commitments from outside LPs.

### What investment stages does PURE Property Management typically target?

PURE targets acquisitions of established property management companies, often rollups of local or regional operators. It does not disclose targeting a specific stage of company lifecycle beyond being a seller-aligned acquirer in the fragmented property management industry.

### Which sectors does PURE Property Management explicitly avoid?

The firm focuses exclusively on single-family rental property management and related proptech. It does not disclose investments in commercial real estate, multifamily, or other asset classes.

### How is PURE Property Management related to HomeRiver Group?

PURE Property Management and HomeRiver Group merged in 2025, creating a combined entity operating under the brand PURE HomeRiver. The merger was accompanied by $80 million in growth capital. The firm now operates more than 80 offices across 35+ states under a unified technology platform.

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Last updated: 2026-06-03T20:00:00.000Z

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