Updated:
PWL Capital
PWL Capital was established in Toronto by Cameron Passmore, who served as CEO and former majority owner. The firm provides fee-only fiduciary advice centered...
PWL Capital
PWL Capital was established in Toronto by Cameron Passmore, who served as CEO and former majority owner. The firm provides fee-only fiduciary advice centered on financial planning, investment management, and family governance structures. The firm allocates across public equities, real estate, and fund-of-funds vehicles with an ESG overlay. It maintains exposure to global markets including North America, Europe, Asia, and other regions. Confirmed relationships include management of equity positions for Shopify CEO Tobias Lutke. PWL Capital holds memberships in the Canadian Investment Regulatory Organization and the Global Association of Independent Advisors. The firm employs an undisclosed number of professionals and operates from its Toronto headquarters. OneDigital acquired PWL Capital in January 2025, with the business continuing as an independent subsidiary backed by Onex Corporation. PWL Capital maintains affiliations with the Ottawa Community Foundation and Charitable Impact Foundation (Canada) for philanthropic activities. PWL Capital functions as a regulated multi-family office under CIRO oversight and holds CEFEX certification for fiduciary standards. Its structure emphasizes separation between advisory services and client family governance rather than direct principal investing.
General information
Firm type
Multi Family Office
Year founded
1996
AUM
7500 (Altss estimate)
Location
Region
North America
Country
Canada
City
Toronto
Corporate office
Toronto, Canada
Principals
Cameron Passmore
CEO
Benjamin Felix
Chief Investment Officer
Sector focus
Frequently asked questions
Who runs investment decisions at PWL Capital?
Cameron Passmore serves as CEO and Benjamin Felix serves as Chief Investment Officer. The firm operates under CIRO regulation with CEFEX fiduciary certification.
How is PWL Capital structured after the OneDigital acquisition?
PWL Capital operates as an independent subsidiary of OneDigital following the January 2025 transaction. Onex Corporation provides backing to the parent entity.
What asset classes does PWL Capital deploy into?
The firm focuses on public equities, real estate securities, and fund-of-funds structures. It applies an ESG lens and avoids private equity, hedge funds, and digital assets.
Does PWL Capital maintain philanthropic structures?
PWL Capital supports the Ottawa Community Foundation and Charitable Impact Foundation (Canada). These vehicles operate separately from client advisory mandates.
Which geographies receive capital from PWL Capital?
The firm deploys across North America, Europe, Asia, Africa, the Middle East, Oceania, and South America through public market and real estate exposures.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
Need institutional-grade insight on family offices?
Altss delivers:
Prefer a guided tour?
We’ll walk you through: