# Relation Insurance

Relation Insurance is an Independent Insurance Broker based in Walnut Creek, United States.

## Overview

- **Organization type:** Independent Insurance Broker
- **Headquarters:** Walnut Creek, United States
- **Region:** North America
- **Address:** Walnut Creek, CA, United States
- **Founded:** 2007
- **Assets under management:** Undisclosed
- **Website:** relationinsurance.com
- **LinkedIn:** https://www.linkedin.com/company/relation-insurance

## Regulatory record

- **Reports private funds:** No

## About

Relation Insurance was formed as a roll-up platform designed to consolidate fragmented independent insurance agencies. Aquiline Capital Partners, a private investment firm specializing in financial services, provided initial backing, positioning Relation as a growth vehicle in the insurance brokerage sector. The firm has since completed numerous acquisitions, targeting agencies with strong regional footprints and diverse books of business. The firm places commercial property and casualty insurance, employee benefits, and personal lines coverage. Its acquisition strategy focuses on established agencies with recurring revenue streams and long-tenured client relationships. Acquired agencies retain local branding and management while gaining access to centralized resources, carrier relationships, and back-office support. The platform serves clients across sectors including real estate, construction, healthcare, manufacturing, and professional services, with a geographic concentration in California, the Northeast, and other select US markets. Relation Insurance maintains a decentralized operating model where acquired agency principals often remain as equity partners and continue to lead their teams. Aquiline Capital Partners has supported multiple insurance distribution platforms prior to Relation, bringing sector expertise and a playbook for scaled aggregation. The firm competes in a highly fragmented market alongside other private-equity-backed consolidators, independent agencies, and publicly traded brokerages. Structurally, Relation exemplifies the private-equity-backed insurance brokerage aggregator model — distinct from a traditional family office or captive insurer. Its growth is funded through institutional capital rather than an originating personal fortune, and its returns derive from operational scaling, margin improvement, and multiple arbitrage on acquired cash flows.

## Sectors

- Insurance
- Financial Services

## Questions

### Who owns Relation Insurance?

Relation Insurance is a portfolio company of Aquiline Capital Partners, a private equity firm focused on financial services investments. Aquiline provided the initial equity capitalization and continues to support the firm's acquisition strategy. Relation operates as a standalone entity with its own management team and board.

### How does Relation Insurance generate revenue?

Revenue comes primarily from commissions and fees on placed insurance premiums across commercial lines, employee benefits, and personal lines. The firm earns contingency bonuses and profit-sharing commissions from carriers based on book performance and volume. Acquired agencies continue to operate their existing books while cross-selling additional products through the Relation platform.

### What distinguishes Relation from other insurance broker consolidators?

Relation differentiates by prioritizing cultural fit and local brand preservation in its acquisitions, with a strong emphasis on equity rollover for selling principals. Backed by Aquiline Capital Partners, which has deep domain expertise in insurance and financial services, the firm can access favorable acquisition financing and provide acquired agencies with enhanced carrier access and operational infrastructure.

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Last updated: 2026-06-03T20:00:00.000Z

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