# Retirement Planology

Retirement Planology is an Asset Manager based in Alexandria.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Alexandria
- **Assets under management:** Undisclosed
- **Website:** https://retirementplanology.com
- **LinkedIn:** https://www.linkedin.com/company/5283917

## Regulatory record

- **CRD number:** 171302
- **SEC file number:** 801-79679
- **Registration status:** Registered
- **Reports private funds:** No
- **IAPD record:** https://adviserinfo.sec.gov/firm/summary/171302

## About

Retirement Planology works with companies to help them build and manage their retirement plans for employees. The firm navigates regulations, shares fiduciary liability, and advocates on plan sponsors' behalf. Services include plan design consulting, employee education, compliance oversight, acting as investment or discretionary fiduciary, vendor management, transition services, and service reviews.

## Sectors

- Employer retirement plans including 401(k) and 403(b)

## People

- Courtenay Shipley — Founder and Chief Planologist
- Adam Jefferis — VP of Planology
- Courtenay Shipley — CRPS, AIF, Chief Planologist of Retirement Planology, Inc.

## Questions

### Is Retirement Planology a registered investment advisor or a plan recordkeeper?

Based on its co-fiduciary service model, Retirement Planology operates as a registered investment advisor (RIA) under the Investment Advisers Act of 1940, not as a recordkeeper or third-party administrator (TPA). As an RIA acting in a fiduciary capacity, the firm accepts — in writing — co-fiduciary status under ERISA Section 3(21) or 3(38), depending on the engagement. This designation carries a legal obligation to act solely in the interest of plan participants, a standard that bundled service providers often avoid by structuring themselves as non-fiduciary vendors (per DOL Advisory Opinion 2001-09A). The RIA model also requires Form ADV filings with the SEC or state regulators, which disclose assets under advisement, fee schedules, and potential conflicts of interest.

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Last updated: 2026-08-11T15:07:57.118Z

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