# Rheaply

Rheaply is an Asset Manager based in Chicago, United States.

## Overview

- **Organization type:** Asset Manager
- **Headquarters:** Chicago, United States
- **Region:** North America
- **Address:** Chicago, United States
- **Founded:** 2016
- **Assets under management:** Undisclosed
- **Website:** rheaply.com
- **LinkedIn:** https://www.linkedin.com/company/rheaply

## Regulatory record

- **Reports private funds:** No

## About

Rheaply's end-to-end lifecycle management platform makes asset management simple: know what you own, where it lives, what it’s worth, and use that data to drive operational efficiency and measurable cost-savings.

## Sectors

- ClimateTech
- Enterprise Software
- Real Estate
- Industrial Tech

## People

- Garry Cooper — CEO and Founder

## Questions

### Who founded Rheaply and what was the original idea?

Rheaply was founded in 2016 by Dr. Garry Cooper. The name combines 'research' and 'cheaply.' Cooper initially built the platform to connect scientists with surplus lab equipment and consumables, addressing funding cuts and resource waste in research. The company later expanded to serve workplace and real estate teams across multiple sectors.

### Does Rheaply manage any investment funds or commit capital directly?

No. Rheaply is a venture-backed software company that provides a platform for asset lifecycle management, not an investment manager. Its revenue comes from subscription fees, not management fees or carried interest. The firm does not disclose AUM because it does not deploy capital on behalf of external investors.

### How does Rheaply generate savings for its clients?

The platform tracks all owned assets—location, condition, value—so clients avoid over-purchasing and can redeploy items internally. Surplus assets can be matched with a network of 3,400+ partners for resale or donation. Rheaply reports that one university client saved $530,000 through reuse, and Allina Health saved over $193,000.

### Who are Rheaply's primary investors?

Rheaply is backed by High Alpha, Rise of the Rest, Emerson Collective, Hyde Park Angels, Energy Impact Partners, Collide Capital, Cleveland Avenue, Citi Ventures, Microsoft, and Salesforce (per the firm's website). These investors are venture capital funds and corporate venture arms, not family offices or institutional allocators.

### What geographic markets does Rheaply serve?

Rheaply's headquarters is in Chicago, Illinois, and the company primarily serves clients in the United States. Case studies include organizations based in the Midwest and Northeast, including Allina Health in Minnesota and Barnard College in New York. The firm has mentioned expansion plans in multiple cities to support furniture reuse amid office reconfigurations.

### Is Rheaply a for-profit or nonprofit organization?

Rheaply is a for-profit public-benefit corporation, meaning it has a legal mandate to consider its impact on the environment and society alongside shareholder value. This structure is disclosed on the company's website and reflects its circular-economy mission. It is not a nonprofit, but the public-benefit designation creates a governance obligation beyond profit maximization.

### What type of assets does Rheaply's platform manage?

The platform handles office furniture, lab equipment, technology hardware, and other workplace resources. Clients include universities, healthcare systems, and corporations. The system tracks each asset's condition, location, and value to facilitate internal redeployment, reuse, or sale to the network of buyers and nonprofits.

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- [Ping Identity Corporation](https://altss.com/profile/ping-identity-corporation)
- [Altrinsic Global Advisors](https://altss.com/profile/altrinsic-global-advisors)

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Last updated: 2026-06-03T20:00:00.000Z

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