# Robert W. Woodruff Arts Center

Robert W. Woodruff Arts Center is an Endowment / Foundation based in Atlanta, United States.

## Overview

- **Organization type:** Endowment / Foundation
- **Headquarters:** Atlanta, United States
- **Region:** North America
- **Address:** 1280 Peachtree Street NE, Atlanta, GA 30309, United States
- **Founded:** 1965
- **Assets under management:** 407 (Altss estimate)
- **Website:** woodruffcenter.org
- **LinkedIn:** https://www.linkedin.com/company/woodruff-arts-center

## Regulatory record

- **Reports private funds:** No

## About

The Robert W. Woodruff Arts Center was established in 1968. The Robert W. Woodruff Foundation remains the primary benefactor and has provided lead gifts including $38 million for a transformation campaign. The endowment allocates 10.57 percent to private equity against a 15 percent target. Confirmed holdings include a private equity fund of funds focused on real estate and a funded debt claim in the Neiman Marcus bankruptcy. The center maintains direct ownership of its 12.25-acre campus, the High Museum of Art buildings valued at $124 million, and an underground parking garage. Geographic exposure centers on the United States with additional commodity exposure routed through private funds. The center employs no disclosed investment staff count. It operates two wholly owned subsidiaries, ASO Productions, LLC and Alliance Theatre Productions, LLC. In May 2024 the board held its annual spring meeting to address trustee appointments and financial review. The Goizueta Foundation provides separate support for youth programming. The center functions as both operating arts institution and endowment vehicle. Its board includes representatives from corporate donors such as Invesco and The Coca-Cola Company, creating direct links between operating revenue and investment oversight.

## Sectors

- Real Estate
- Private Equity

## People

- Hala Moddelmog — President and CEO

## Questions

### Who runs investment decisions at Robert W. Woodruff Arts Center?

Hala Moddelmog serves as President and CEO. The board of trustees oversees endowment policy and includes members such as Andrew Schlossberg of Invesco.

### Does Robert W. Woodruff Arts Center participate in fund commitments or only direct deals?

The endowment holds a private equity fund of funds allocation and maintains direct ownership of real estate assets on its Atlanta campus.

### What asset classes does the endowment currently target?

Private equity receives a 10.57 percent allocation against a 15 percent target. The balance supports direct real estate holdings and other operating assets.

### How is Robert W. Woodruff Arts Center related to The Coca-Cola Company?

The Coca-Cola Company serves as a major corporate donor and naming partner for the Coca-Cola Stage at the Alliance Theatre.

## Related profiles

- [Ralph M. Parsons Foundation](https://altss.com/profile/ralph-m-parsons-foundation)
- [KTH Holding](https://altss.com/profile/kth-holding)

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Last updated: 2026-08-10T18:03:08.091Z

Canonical page: https://altss.com/profile/robert-w-woodruff-arts-center

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