# Rustic Canyon Partners

Rustic Canyon Partners is a Private Equity based in Los Angeles, United States.

## Overview

- **Organization type:** Private Equity
- **Headquarters:** Los Angeles, United States
- **Region:** North America
- **Address:** Los Angeles, CA, United States
- **Founded:** 1999
- **Assets under management:** Undisclosed
- **Website:** www.rusticcanyon.com
- **LinkedIn:** https://www.linkedin.com/company/rustic-canyon-partners

## Regulatory record

- **Reports private funds:** No

## About

Rustic Canyon Partners is an early-stage firm founded in 1999 by Tom Unterman. The firm focuses investments on digital media, eCommerce, consumer online services, SaaS, and energy efficiency. It primarily invests in California but considers opportunities elsewhere.

## Sectors

- Digital Media
- eCommerce
- Consumer Online Services
- SaaS

## People

- Tom Unterman — Founding Partner
- Nate Redmond — Managing Partner

## Questions

### Who runs investment decisions at Rustic Canyon Partners?

Nate Redmond serves as Managing Partner and holds the primary investment decision-making role. Co-founder Tom Unterman remains a senior figure, though his day-to-day involvement has decreased since the firm stopped actively raising new funds after its second institutional vehicle.

### What is Rustic Canyon's connection to the Chandler family and Times Mirror?

Tom Unterman was an executive at Times Mirror Company for a decade, serving as general counsel and later CFO. The firm's early capital was closely associated with the Chandler family fortune, which was estimated at $7 billion after the 2000 sale of Times Mirror to Tribune Company. This gives Rustic Canyon a hybrid origin — part institutional fund manager, part single-family investment office.

### What investment stages does Rustic Canyon target?

The firm historically invested across early-growth and late-stage expansion, with initial equity investments between $10 million and $50 million. It has executed both minority and control transactions, often serving as the first institutional capital in a company.

### How can a GP co-invest alongside Rustic Canyon?

As of 2024, the firm is not actively deploying new capital. Rustic Canyon's remaining investment activity involves managing legacy portfolio positions. GPs seeking active co-investment partners in Southern California should evaluate successor firms or principals now operating elsewhere.

## Related profiles

- [Russmedia Equity Partners](https://altss.com/profile/russmedia-equity-partners)
- [Rutabaga Capital Management](https://altss.com/profile/rutabaga-capital-management)

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Last updated: 2026-07-08T22:58:46.581Z

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