# SecondLive

SecondLive is a Metaverse Platform based in Singapore, Singapore.

## Overview

- **Organization type:** Metaverse Platform
- **Headquarters:** Singapore, Singapore
- **Region:** Asia
- **Address:** Singapore, Singapore
- **Founded:** 2021
- **Assets under management:** Under $50 million (Altss estimate)
- **Website:** secondlive.world

## Regulatory record

- **Reports private funds:** No

## About

SecondLive was founded in 2021 by Xiaodong Jin, a serial entrepreneur based in Singapore. The firm positions itself as a metaverse infrastructure provider, enabling users to build and interact with avatars in a persistent 3D world. Wealth origin is not publicly disclosed per the principals. The platform targets the Gen Z and Gen Alpha demographics primarily across China, South Korea, Japan, and Southeast Asia. It generates revenue through virtual goods sales, land token sales, and event hosting fees. SecondLive reported over 10 million registered users as of early 2023 (per the firm's public communications). The company has not disclosed any venture capital fundraising or institutional investment to date. SecondLive maintains offices in Singapore, Shanghai, Beijing, Hong Kong, Seoul, Vancouver, Mountain View, and Menlo Park—a broad geographic footprint for a startup of its scale. The team size is undisclosed. No adjacent vehicles such as a philanthropic foundation or operating company have been identified. The key structural differentiator is SecondLive's focus on a mobile-first, lightweight metaverse experience that works on standard smartphones, unlike desktop-heavy competitors. The platform emphasizes social interaction and live events over financial speculation, bucking the trend of play-to-earn models common in other Web3 gaming platforms.

## Sectors

- Metaverse
- AI/ML
- Social Media & Entertainment

## Offices

- Menlo Park
- Vancouver
- Shanghai
- Beijing
- Mountain View
- Hong Kong
- Seoul

## People

- Xiaodong Jin — CEO

## Questions

### Who runs investment decisions at SecondLive?

SecondLive is not structured as a family office or investment firm; it is a metaverse platform company. The CEO, Xiaodong Jin, leads strategic decisions, while the company does not operate a dedicated investment team for external capital allocation.

### How does SecondLive source proprietary deal flow?

SecondLive does not function as an investment vehicle. It operates as a product-focused company, generating revenue from virtual goods and services within its platform. There is no known deal flow sourcing for external investments.

### Does SecondLive participate in fund commitments or only direct deals?

SecondLive does not participate in fund commitments or direct external investments. The company's activities are focused solely on the development and monetization of its virtual world platform.

### What investment stages does SecondLive typically target?

SecondLive is not an investment entity and does not target investment stages. It operates as a product company, with no public record of investing in other companies.

### Which sectors does SecondLive explicitly avoid?

SecondLive does not have an explicit negative sector filter since it is not an investment firm. However, its platform business model avoids sectors outside of virtual worlds, digital goods, and social experiences.

## Related profiles

- [OFR Fund](https://altss.com/profile/ofr-fund)
- [Matcha](https://altss.com/profile/matcha)

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Last updated: 2026-06-03T20:00:00.000Z

Canonical page: https://altss.com/profile/secondlive-metaverse

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